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Two outcome-based defence contracts are studied in the attempt to better understand the provision of services in maintenance, repair and overhaul (MRO) environment that iscontracted on the outcome of the equipment, rather than the provision of equipment. Thenature of the contract changes the...
Persistent link: https://www.econbiz.de/10009440919
The aim of this study is to analyze the effect of entrepreneurial innovativeness orientation, product innovation, and value co-creation on marketing performance. Handicraft firms in Indonesia used as a sample. Sampling was done using purposive sampling technique. Data were collected using a...
Persistent link: https://www.econbiz.de/10011315471
The aim of this study is to analyze the effect of entrepreneurial innovativeness orientation, product innovation, and value co-creation on marketing performance. Handicraft firms in Indonesia used as a sample. Sampling was done using purposive sampling technique. Data were collected using a...
Persistent link: https://www.econbiz.de/10011531842
Dienstleistungssektor unter besonderer Berücksichtigung der Kundenintegration erklärt werden kann.Als Ausgangspunkt wird argumentiert, dass … erklären.Die zentrale Bedeutung der Kundenintegration bei der Entstehung von MNU im Dienstleistungssektor wird zudem empirisch … der Einfluss des Grades der Kundenintegration auf das Wachstum von Dienstleistungs-MNE deskriptiv und anhand multivariater …
Persistent link: https://www.econbiz.de/10009447148
Acquisitions are common in today’s business and people involved in acquisitions face challenges when they become part of this process. This thesis aims to provide an understanding of the human factors that determine the outcome of acquisition integration. Various frameworks exist in the...
Persistent link: https://www.econbiz.de/10009429314
Strategic management of the firm includes the strategic management of information technology in the context of business relationships. Firms do not exist in isolation. Multiple constituents make up a relationship network that constitutes the vital resources needed to fulfil the mission of a...
Persistent link: https://www.econbiz.de/10009434953
We study competitive interaction between profit-maximizing firms thatsell software and complementary goods or services. In addition totactical price competition, we allow firms to compete through businessmodel reconfigurations. We consider three business models: theproprietary model (where all...
Persistent link: https://www.econbiz.de/10009435157
Key topics: Since the birth of the Open Source movement in the mid-80's, open source software has become more and more widespread. Amongst others, the Linux operating system, the Apache web server and the Firefox internet explorer have taken substantial market shares to their proprietary...
Persistent link: https://www.econbiz.de/10009437685
The purpose of this dissertation is to demonstrate how individual consumers negotiate in the collective community in order to co-create value. By making use of the concepts of ‘resources’ from the Service Dominant Logic of Marketing and ‘cultural lens’ from Consumer Culture Theory, this...
Persistent link: https://www.econbiz.de/10009440931
During the past two decades, increasingly powerful and capable information technologies have made information more accessible and valuable so that it has become the prime resource for business; ahead of the traditional resources of land, labour and capital. Improved information acquisition,...
Persistent link: https://www.econbiz.de/10009441818