The objective of our study was to evaluate the efficiency of public, private for-profit, and private non-profit hospitals in Germany. First, bootstrapped data envelopment analysis (DEA) was used to evaluate the efficiency of a panel (n = 1,046) of public, private for-profit, and private...

The hotel industry utilises the concept of human resource practices system differentiation (HRPSD) by focusing resources on managerial level jobs as a technique of strategic human resource management (SHRM). Despite its use in both practice and the academic literature, research focusing on HRPSD...

Viral marketing is the business approach that uses peer-to-peer communications to increase product awareness and adoptions through widespread social networks of receivers. Benefiting from the unprecedented fast growth of online social networks, this marketing maneuver merits a deeper...

The main thrust of this study was to decide if certain strategies exist that havesignificant impact on profit in a lodging establishment. In reviewing the literature it didnot contain any conceptual plan for operating a lodging facility completely. However,as noted in the literature review,...

Common perception by practitioners in the hotel industry today thata satisfied guest would become a repeat customer was considered as amajor subject of this research. It determined the extent to whichsatisfaction fostered loyalty. Interviewing guests and demonstrating theexpression of visual...

This study looks at predicted and actual hotel rates for 1992 from theCorporate Travel Index. The Corporate Travel Index survey, which is conductedannually by Corporate Travel Magazine in conjunction with Rochester Instituteof Technology, is analyzed from an accuracy stand point.Forecasts in the...

Hotel industry is characterized as one of the oldest, diverse, innovative, and important industries around the world. Given the low entry barriers for global markets, it is also highly attractive, and its greatest growth happens on international level. Hotel chains are the leaders in hotel...

It has become generally accepted that to maximise patronage, transit must take people to where they want to go in a timely and convenient fashion. The benchmark in this case may be the most attractive available alternative mode, such as the private car with its door-to-door high level of...

Place branding has become a major focus of operations for destination marketing organisations (DMO) striving for differentiation in cluttered markets. The topic of destination branding has only received attention in the tourism literature since the late 1990s, and there has been relatively...

There is a widespread recognition to the need of better manage municipal property in most cities in the world. Structural problems across regional, state, and territorial governments that have legal powers to own and maintain real property are similar, regardless of the level of development of...