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The dissertation has been written within the post graduate program of the German Research Foundation (DFG) on “Business Aspects of Loosely Coupled Systems and Electronic Business”. This program focuses on research related to the diffusion of innovations in the digital age. Accordingly, the...
Persistent link: https://www.econbiz.de/10009428989
historische Hinweise, dass dieVerbreitung von unternehmerischen Eigenschaften und Verhalten in Russland deutlich geringerist als …
Persistent link: https://www.econbiz.de/10009442729
Russia after price liberalisation in 1992. At the same time, the Russian official demographic statistics provides data that …
Persistent link: https://www.econbiz.de/10009449075
Public debate about energy relations between the EU and Russia is distorted. These distortions present considerable … demand. Diverse interests inside the EU prevent the definition of a coherent and respected energy policy. Russia, for its … role of mere energy exporter. In view of the intensifying struggle for global resources, Russia, with its large energy …
Persistent link: https://www.econbiz.de/10009449079
(TOR). TOR can help researchers and marketing managers by explaining how consumers may interpret visuals in advertising …. TOR explains why some visuals thought to be unconnected with the product become relevant in advertising. This study makes … is used to provide greater explanatory power of consumers' interpretation and response to advertising visuals than what …
Persistent link: https://www.econbiz.de/10009475018
The retail sector spends millions of dollars each year advertising to consumers. This is a considerable investment for …
Persistent link: https://www.econbiz.de/10009475041
Programmers can distribute new software to online users either for a feeas shareware or bundle it with advertising …
Persistent link: https://www.econbiz.de/10009435075
present the firstanalysis of this hybrid advertising auction setting. The conventionalwisdom is that brand advertisers (e … bidding forclicks and bidding for impressions. The analysis implies that sellersof online advertising (a) may sometimes prefer …
Persistent link: https://www.econbiz.de/10009435135
The 21st Century Jobs Initiative has been launched in the context of new realities in Washington, D.C., rapid restructuring of the US economy and accelerating changes in the makeup of the East Tennessee economy driven by these and other external economic forces. Continuing downward pressure on...
Persistent link: https://www.econbiz.de/10009436620
Tennessee`s Resource Valley, a regional economic development organization, was asked to facilitate a two-year, $750,000 grant from the Department of Energy. The grant`s purpose is to make the East Tennessee region less dependent on federal funds for its economic well-being and to increase...
Persistent link: https://www.econbiz.de/10009436621