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Innovationsmanager in kleinen und mittleren Unternehmen (KMU) der Pharmaindustrie bei der Einführung des Open Innovation Managements zu … Berücksichtigung der Anforderungen von Pharma-KMU zu analysieren und (2) daraus abgeleitet ein Konzept zur Implementierung von Open … Innovation bei Pharma-KMU zu entwickeln.Der Ausgangspunkt des Projektes war die Erkenntnis, dass die Life Sciences-Branche im …
Persistent link: https://www.econbiz.de/10009449047
Technological advancements, especially in Information and Communication Technologies (ICT) have enhanced greatly the competition spurred by the globalization of the world economies. Even small and medium-sized enterprises (SMEs) are no more immune to the challenges that the globalization brings...
Persistent link: https://www.econbiz.de/10009457681
Ländern erreicht dabei KMU als Unternehmen mit Problemen bei der Innovationstätigkeit signifikant besser als andere Ebenen …
Persistent link: https://www.econbiz.de/10011324351
-sized enterprises (SME). Its basic working mechanism is to transfer the company's assets to collaterals which are more acceptable by the …
Persistent link: https://www.econbiz.de/10009471445
institutions to grant credit. Obtaining trade finance has become a major hindrance to SME internationalisation, especially in … involved with their international transactions) is structured trade and commodity finance. In trading with China, African SMEs … market (which is the focus of this study). China Construction Bank (Johannesburg branch), through their association with Rand …
Persistent link: https://www.econbiz.de/10009456199
China has proved a problem. This research examines how an SME can participate in this market without incurring very high … of FDI by SMEs in China - A case study of a technology based SME that has established a successful joint venture in … China market through the vehicle of a joint venture company. The research deals with two main issues: - The intersection of …
Persistent link: https://www.econbiz.de/10009484633
The purpose of this conceptual paper is to address the lack of consistent means through which strategies are identified and discussed across theoretical perspectives in the field of business strategy. A standardised referencing system is offered to codify the means by which strategies can be...
Persistent link: https://www.econbiz.de/10009438294
Considerable resources are expended annually on building business brands, yet the literature is virtually silent on brand loyalty in a business setting. This study examines the relationship between attitudinal loyalty and behavioral loyalty in a business services context, and attempts to...
Persistent link: https://www.econbiz.de/10009448839
Switching costs has been recognised as a primary reason why dissatisfied customers stay with their suppliers. While a validated multidimensional scale of switching costs exists in a business-to-consumer context, there has been little empirical research effort devoted to operationalising...
Persistent link: https://www.econbiz.de/10009457503
Considerable resources are expended annually on building business brands, yet the literature is virtually silent on brand loyalty in a business setting. This study examines the relationship between attitudinal loyalty and behavioural loyalty in a business services context, and attempts to...
Persistent link: https://www.econbiz.de/10009483324