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Analyzing requirements and approaches for sourcing software based services

Gangadharan, G.R.; Fielt, Erwin - 2010

Increasingly, software is no longer developed as a single system, but rather as a smart combination of so-called software services. Each of these provides an independent, specific and relatively small piece of functionality, which is typically accessible through the Internet from internal or...

Persistent link: https://www.econbiz.de/10009438366

It's written in the cloud: The hype and promise of cloud computing

Sharif, A M - 2010

Purpose of paper: This viewpoint discusses the emerging IT platform of Cloud Computing and discusses where and how this has developed in terms of the collision between internet and enterprise computing paradigms – and hence why cloud computing will be driven not by computing architectures but...

Persistent link: https://www.econbiz.de/10009465442

Consumer-based brand equity for Australia as a long haul tourism destination in an emerging market

Pike, Steven D.; Bianchi, Constanza; Kerr, Gayle F.; … - 2010

Purpose: Although the branding literature emerged during the 1940s, research relating to tourism destination branding … tourists in Chile, which reflects the lower priority the South American market has been given by the national tourism office …-branding literature by being one of the first to test the efficacy of a model of consumer-based brand equity for a tourism destination …

Persistent link: https://www.econbiz.de/10009483521

Destination brand equity among the host community : a potential source of comparative advantage for DMOs

Pike, Steven; Scott, Noel - 2009

equity (CBBE) for a destination, from the perspective of residents as active participants of local tourism. It is proposed …

Persistent link: https://www.econbiz.de/10009483559

Hualapai Tribal Utility Development Project

Hualapai Tribal Nation - 2008

’s tourism enterprise district, Grand Canyon West. Coordinate the development of the Tribal Utility structure with the …

Persistent link: https://www.econbiz.de/10009437263

Home depot in Chile: case study

Bianchi, Constanza - 2003

Retailing is rapidly becoming a global industry and many retailers are expanding to foreign markets. However, several retailers successful in their home countries have failed in emerging markets such as Chile. Little is known why these retailers succeed in some venues and not others. A case...

Persistent link: https://www.econbiz.de/10009437940

Destination brand positions of a competitive set of near-home destinations

Pike, Steven D. - 2009

Although the branding literature commenced during the 1940s, the first publications related to destination branding did not emerge until half a century later. A review of 74 destination branding publications by 102 authors from the first 10 years of destination branding literature (1998-2007)...

Persistent link: https://www.econbiz.de/10009437943

Establishing a service channel: a transaction cost analysis of a channel contract between a cruise line and a tour operator

Ng, Irene C. L. - 2007

Services marketing literature treats the distribution of services as distributing service delivery, as opposed to service sales. Yet, many services are not delivered at the time of the sale, and the firm is selling a promise that the service will be delivered at some future time. This paper...

Persistent link: https://www.econbiz.de/10009440892

Branding a region : the next step for the regional tourism organization of Southern Africa

Manasoe, Benjamin - 2009

for the tourism industry of the SouthernAfrican Development Community (SADC).First the state of tourism within the SADC … region was described, including the establishmentof RETOSA and the tourism performance of the region. On the basis of this … personality, brandpositioning, stakeholder consultation process and tourism marketing research. …

Persistent link: https://www.econbiz.de/10009442073

An investigation into the co-producers of preferred strategic behaviour in small, micro and medium tourism enterprises in South Africa

Tassiopoulos, Dimitri - 2010

ENGLISH ABSTRACT: The South African tourism industry has undergone transformation with numerous“windows of opportunity …” having been opened for tourism entrepreneurs. The SouthAfrican small, micro and medium tourism enterprises (SMMTE) sector … maintaintheir competitive advantage in the tourism industry.Motivation/problem statement: Small business planning behaviour is …

Persistent link: https://www.econbiz.de/10009442188

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