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Marketing für Manager : das Da...
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ECONIS (ZBW)
USB Cologne (EcoSocSci)
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Top-Management Psychologie : unternehmerisches Denken heute
Kath, Joachim
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1982
Persistent link: https://www.econbiz.de/10000088654
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Angriffsmarketing schlägt Defensivmarketing
Kath, Joachim
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1985
Persistent link: https://www.econbiz.de/10014002173
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Exzellente Marktkommunikation heute : für Markenhandel, Gebrauchs- und Investitionsgüter, Handel und Dienst- leistungen; Analysen - Beispiele - Trends
Kath, Joachim
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1986
Persistent link: https://www.econbiz.de/10014002206
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