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An analysis of response errors : a case study
Ito, Rikuma
- In:
The journal of business : B
36
(
1963
)
4
,
pp. 440-447
Persistent link: https://www.econbiz.de/10002057846
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Effects of a newspaper strike on retail sales
Ito, Rikuma
- In:
Journal of marketing
30
(
1966
)
3
,
pp. 54-58
Persistent link: https://www.econbiz.de/10002057879
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