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Marketing in action : a decisi...
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Marktforschung
8
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7
Consumer behaviour
6
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Beschwerdemanagement
5
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Customer satisfaction
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1979-1986
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Day, Ralph L.
43
Kuehn, Alfred A.
7
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4
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2
Leelakulthanit, Orose
2
Ness, Thomas E.
2
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1
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Lee, Hanjoon
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Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <5, 1980, Saint Louis, Mo.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
1
Marketing Research Symposium <1977, Bloomington, Ind.>
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Journal of marketing
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Journal of marketing research : JMR
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Business horizons
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International's series in marketing
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Marketing models : quantitative and behavioral
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Social indicators research : an international and interdisciplinary journal for quality-of-life measurement
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California management review
1
Conceptualization and measurement of consumer satisfaction and dissatisfaction : proceedings of conference conducted by Marketing Science Institute with support of National Science Foundation, April 11-13, 1976
1
Consumer and industrial buying behavior
1
Economic review
1
Internationalʹs series in marketing
1
Intext series in marketing
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Journal of economic literature
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Macro-Marketing: distributive processes from a societal perspective : the proceedings of the Macro-Marketing Seminar, University of Colorado, Boulder, Colorado, August 15-18, 1976
1
Marketing and the computer
1
Marketing and the quality of life
1
Marketing management and strategy : a reader
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Marketing management and the decision sciences: theory and applications
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Marketing models : Quantitative and behavioral
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Quarterly journal of business and economics : QJBE
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1
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ECONIS (ZBW)
USB Cologne (EcoSocSci)
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Marketing models : behavioral science applications
Day, Ralph L.
(
contributor
);
Ness, Thomas E.
(
contributor
)
-
1971
Persistent link: https://www.econbiz.de/10013503938
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2
Middle-class values in blacks and whites
Ness, Thomas E.
;
Stith, Melvin T.
- In:
Personal values and consumer psychology
,
(pp. 231-237)
.
1984
Persistent link: https://www.econbiz.de/10002564264
Saved in:
3
Beyond social indicators : quality of life at the individual level
Day, Ralph L.
- In:
Marketing and the quality of life
,
(pp. 11-18)
.
1978
Persistent link: https://www.econbiz.de/10002062152
Saved in:
4
[Besprechung von:] Ehrenberg, A. S. C.: Repeat-buying. Theory and applications. Amsterdam, New York 1972
Day, Ralph L.
- In:
Journal of economic literature
11
(
1973
)
4
,
pp. 1399-1400
Persistent link: https://www.econbiz.de/10002062160
Saved in:
5
Linear programming in media selection
Day, Ralph L.
- In:
Marketing models : quantitative and behavioral
,
(pp. 472-479)
.
1964
Persistent link: https://www.econbiz.de/10002062169
Saved in:
6
The macro-message of consumerism : LISTEN BETTER!
Day, Ralph L.
- In:
Macro-Marketing: distributive processes from a societal …
,
(pp. 186-209)
.
1977
Persistent link: https://www.econbiz.de/10002062181
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7
Marketing in action : a dynamic business decision game
Day, Ralph L.
-
1962
Persistent link: https://www.econbiz.de/10002062194
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8
Methods of estimating consumer preference distributions
Day, Ralph L.
- In:
California management review
9
(
1967
)
4
,
pp. 35-42
Persistent link: https://www.econbiz.de/10002062220
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9
Methods of estimating consumer preference distributions
Day, Ralph L.
- In:
Marketing management and the decision sciences: theory …
,
(pp. 282-293)
.
1971
Persistent link: https://www.econbiz.de/10002062227
Saved in:
10
Optimizing marketing research through costbenefit analysis
Day, Ralph L.
- In:
Business horizons
9
(
1966
)
3
,
pp. 45-54
Persistent link: https://www.econbiz.de/10002062239
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