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Wahrheit und Werbung
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Werbung
12,446
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1,202
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1,089
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McGee, Robert W.
83
Kaiser, Harry M.
60
Pies, Ingo
51
Eisend, Martin
49
Falk, Armin
40
Pelsmacker, Patrick de
40
Taylor, Charles Raymond
40
Szech, Nora
38
Septianto, Felix
36
Gino, Francesca
31
Anderson, Simon P.
28
Gierl, Heribert
27
Siddiqui, Danish Ahmed
27
Homann, Karl
26
Rosengren, Sara
26
Saffer, Henry
26
Alger, Ingela
24
Bruhn, Manfred
24
Kind, Hans Jarle
24
Okazaki, Shintaro
24
Sethi, Suresh
24
Zaccour, Georges
24
Bazerman, Max H.
23
Dahlén, Micael
23
Diehl, Sandra
23
Smith, Adam
22
Stafford, Marla Royne
22
Tungodden, Bertil
22
Yoon, Sukki
22
Hundhausen, Carl
21
Kinnucan, Henry W.
21
Huh, Jisu
20
Pepels, Werner
20
White, Mark D.
20
Wilbur, Kenneth C.
20
Yoon, Hye Jin
20
Ciulla, Joanne B.
19
Mueller, Barbara
19
Silk, Alvin J.
19
Terlutter, Ralf
19
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National Bureau of Economic Research
77
Springer Fachmedien Wiesbaden
48
Edward Elgar Publishing
22
IGI Global
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Zentralausschuss der Werbewirtschaft
18
Axel-Springer-Verlag
11
OECD
11
Europäische Kommission / European Group on Ethics in Science and New Technologies
10
American Marketing Association
9
Information Resources Management Association
8
Nomos Verlagsgesellschaft
8
RWI - Leibniz-Institut für Wirtschaftsforschung
7
Bundesstelle für Aussenhandelsinformation
6
European Society for Opinion and Marketing Research
6
American Enterprise Institute for Public Policy Research
5
Metropolis-Verlag für Ökonomie Gesellschaft und Politik GmbH
5
Nordic Council of Ministers
5
Zentralausschuss der Werbewirtschaft e. V.
5
Axel Springer Verlag, Marketing Anzeigen
4
Confederation British Industry
4
European Advertising Academy
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Federal Trade Commission
4
IP Deutschland GmbH <Köln>
4
Peter Lang GmbH
4
Zentralverband der Deutschen Werbewirtschaft
4
Advertising Research Foundation
3
Axel Springer Verlag
3
BDW, Deutscher Kommunikationsverband
3
Boston College / Department of Economics
3
Bundesstelle für Außenhandelsinformation <Köln>
3
Bundesverband Deutschen Industrie
3
Bundesverband der Deutschen Industrie
3
Cornell University / Department of Agricultural Economics
3
Duncker & Humblot
3
Europäische Kommission
3
Harvard Graduate School of Business Administration
3
Institute of Practitioners in Advertising
3
International Association of Business Communicators
3
International Chamber of Commerce
3
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Journal of business ethics : JOBE
960
Journal of business ethics : JBE
257
Journal of business research : JBR
245
Journal of advertising research
236
International journal of advertising : the review of marketing communications
215
Journal of advertising
185
International journal of advertising : the quarterly review of marketing communications
182
Journal of advertising : official publication of the American Academy of Advertising
170
Journal of marketing communications
150
SpringerLink / Bücher
101
Management science : journal of the Institute for Operations Research and the Management Sciences
93
Business ethics quarterly : the journal of the Society for Business Ethics
89
Journal of promotion management : JPM
85
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
82
European journal of operational research : EJOR
79
European journal of marketing : EJM
78
Journal of marketing
78
Journal of retailing and consumer services
78
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
78
CESifo working papers
77
NBER working paper series
77
Journal of historical research in marketing
72
Journal of promotion management : innovations in planning and applied research
67
Journal of marketing research : JMR
64
NBER Working Paper
62
Psychology & marketing
60
Jahrbuch der Absatz- und Verbrauchsforschung
59
Journal of economic behavior & organization : JEBO
59
Working paper / National Bureau of Economic Research, Inc.
58
Asian journal of business ethics : AJBE
57
International journal of internet marketing and advertising : IJIMA
56
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
56
International journal of industrial organization
53
Journal of current issues and research in advertising : JCIRA
51
Health marketing quarterly
49
Diskussionspapier / Lehrstuhl für Wirtschaftsethik, Martin-Luther-Universität Halle-Wittenberg
46
International journal of social economics
45
Journal of current issues and research in advertising
45
Marketing : ZFP ; journal of research and management
44
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
44
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Source
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ECONIS (ZBW)
USB Cologne (EcoSocSci)
1,984
EconStor
123
USB Cologne (business full texts)
48
BASE
15
OLC EcoSci
13
RePEc
12
ArchiDok
10
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date (oldest first)
1
Werbung
. Und Moral
Nickel, Volker
-
1997
Persistent link: https://www.econbiz.de/10000626646
Saved in:
2
Irreführende
Werbung
Raffée, Hans
(
contributor
)
-
1976
Persistent link: https://www.econbiz.de/10000049959
Saved in:
3
Lockvogelwerbung : die werbepolitisch motivierte Preisunterbietung als unlauterer Wettbewerb
Jetzer, Rolf P.
;
Jetzer, Rolf Peter
-
1979
Persistent link: https://www.econbiz.de/10000005841
Saved in:
4
Ethik
in der
Werbung
Nell-Breuning, Oswald von
- In:
Vorträge der Bundestagung BDW
(
1963
),
pp. 39-55
Persistent link: https://www.econbiz.de/10003639053
Saved in:
5
Meet the parents : a parents' perspective on product placement in children's films
Hudson, Simon
;
Hudson, David
;
Peloza, John
- In:
Journal of business ethics : JOBE
80
(
2008
)
2
,
pp. 289-304
Persistent link: https://www.econbiz.de/10003732252
Saved in:
6
The current state of advertising ethics : industry and academic perspectives
Drumwright, Minette E.
;
Murphy, Patrick E.
- In:
Journal of advertising : official publication of the …
38
(
2009
)
1
,
pp. 83-107
Persistent link: https://www.econbiz.de/10003833481
Saved in:
7
Ethical challenges in advertising
Mohan, Krishna
- In:
Corporate ethics, governance, and social responsibility …
,
(pp. 47-50)
.
2009
Persistent link: https://www.econbiz.de/10003881092
Saved in:
8
The primacy of the consumer in IMC : espousing a personalist view and ethical implications
Kliatchko, Jerry G.
- In:
Journal of marketing communications
15
(
2009
)
2/3
,
pp. 157-177
Persistent link: https://www.econbiz.de/10003881213
Saved in:
9
Addressing the advertising of controversial products in China : an empirical approach
Fam, Kim Shyan
;
Waller, David S.
;
Yang, Zhilin
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 43-58
Persistent link: https://www.econbiz.de/10003906565
Saved in:
10
The place of ethical theory in business ethics
Audi, Robert
- In:
The Oxford handbook of business ethics
,
(pp. 46-69)
.
2010
Persistent link: https://www.econbiz.de/10003976474
Saved in:
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