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This book explores the methodological frontiers of managerial and organizational cognition (MOC), an exciting and divisive interdisciplinary body of work that began with the publication in 1958 of James G. March and Herbert A. Simon's classic work Organizations. Entering its fourth decade, the...
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Exploring the management of innovation is a largely interdisciplinary endeavour. It requires scholars to address problems from a variety of perspectives that include strategic, operational, technological and behavioural. The problem domain includes the management of innovation, technology...
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The broad field of managerial and organizational cognition (MOC) has diversified over the years. Where early studies of MOC focused on theories of rational conscious thought, illustrated for example by schema theory, over the years we have seen explorations of unconscious processing, heuristics...
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Any organization must ask three interrelated questions in order to develop its strategy: where are we, where do we want to be, and how will we get there? Given today's realities, how should companies answer these questions? In this book, leading business school academics use their...
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