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Design of free-to-play mobile games for the competitive marketplace

Civelek, Ismail; Liu, Yipeng; Marston, Sean R. - In: International journal of electronic commerce : IJEC 22 (2018) 2, pp. 258-288

Persistent link: https://www.econbiz.de/10011856660

The dark side of consumer life in the age of virtual and mobile technology

Zolfagharian, Mohammadali; Yazdanparast, Atefeh - In: Journal of marketing management : MM 33 (2017) 15/16, pp. 1304-1335

Persistent link: https://www.econbiz.de/10011850386

Augmented reality experiences and sensation seeking

Park, Sangwon; Stangl, Brigitte - In: Tourism management : research, policies, practice 77 (2020), pp. 1-11

Persistent link: https://www.econbiz.de/10012152108

A virtual market in your pocket : how does mobile augmented reality (MAR) influence consumer decision making?

Qin, Hong; Peak, Daniel Alan; Prybutok, Victor - In: Journal of retailing and consumer services 58 (2021), pp. 1-10

Persistent link: https://www.econbiz.de/10012431666

From tablet to table : how augmented reality influences food desirability

Fritz, William; Hadi, Rhonda; Stephen, Andrew - In: Journal of the Academy of Marketing Science 51 (2023) 3, pp. 503-529

Persistent link: https://www.econbiz.de/10014251232

Ubiquitous Computing : Neorealismo Virtuale, Holophonical

Iaconesi, Salvatore; Fagotti, Marco - 2010

NeoRealismo Virtuale (NeRVi) is an innovative approach through which digital ubiquitous technologies are used to create, access and visualize additional layers to the ordinary reality, creating stratified continums in which digital content is interconnected interactively with the physical world....

Persistent link: https://www.econbiz.de/10014190224