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Die Ergebnisse aus dreißig Fallstudien in deutschen Biotechnologieunternehmen wurden genutzt, um einen Leitfaden für Biotechnologieunternehmen zu entwickeln, der die Unternehmen im Prozess der Internationalisierung unterstützt. Im Rahmen der Fallstudien wurde die USA als wichtigster...
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Scenarios, as a prime technique of future studies, have long been used by government planners, corporate managers and military analysts as powerful tools to aid in decision making in the face of uncertainty. The idea behind them is to establish thinking about possible futures which can minimise...
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This paper deals with the practice and requirements of strategic foresight in biotechnology firms. Processes and the degree of method application of strategic foresight are less investigated in small- and medium-sized enterprises. Based on case study research of 30 biotechnology companies in...
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