//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Relational, interactive servic...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Innovationsmanagement
22
Innovation management
21
Innovation
19
Produktentwicklung
16
New product development
14
Consumer behaviour
6
Konsumentenverhalten
6
Beziehungsmarketing
5
Großbritannien
5
Relationship marketing
5
United Kingdom
5
Public sector
4
Strategic management
4
Strategisches Management
4
Öffentlicher Sektor
4
Brand management
3
E-commerce
3
Electronic Commerce
3
Entrepreneurship
3
Ernährungsindustrie
3
Food industry
3
KMU
3
Markenführung
3
Packaging
3
Product innovation
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
SME
3
Technischer Fortschritt
3
Turkey
3
Türkei
3
Verpackung
3
Accounting
2
Business process management
2
Business start-up
2
Complementarity
2
Consumer goods industry
2
Core competency
2
Deutschland
2
Electronic Banking
2
more ...
less ...
Online availability
All
Undetermined
13
Free
2
Type of publication
All
Article
42
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
35
Aufsatz in Zeitschrift
35
Aufsatz im Buch
8
Book section
8
Lehrbuch
4
Textbook
4
Case study
2
Fallstudie
2
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
51
Author
All
Trott, Paul
38
Halliday, Sue Vaux
13
Simms, Chris
11
Hartmann, Dap
6
Cinar, Emre
4
Hoecht, Andreas
3
Berkhout, A. J.
2
Demircioglu, Mehmet Akif
2
Duin, Patrick van der
2
Ford, Nicholas
2
Hullova, Dusana
2
Kuenzel, Sven
2
Ortt, Roland
2
Ozdemir, Sena
2
Phillips, Paul
2
Scholten, Victor
2
Al-maghrabi, Talal
1
Arsenyan, Jbid
1
Astafyeva, Alexandra
1
Baxter, David
1
BinAli, Abeer
1
Boye, David
1
Brennan, Ross
1
Davies, Barry J.
1
Dennis, Charles
1
Discua Cruz, Allan
1
El Shafeey, Tarek
1
Ellwood, Paul
1
Gilbert, David C.
1
Heavey, Colm
1
Laczko, Pavel
1
Lataste, Antoine
1
Lim, Ming
1
Maddocks, Tom
1
Marzi, Giacomo
1
Murphy, Eamonn
1
Ozcan, Sercan
1
Rezaei, Jafar
1
Simms, Christopher
1
Sims, Christopher Don
1
more ...
less ...
Published in...
All
Public management review
4
Research policy : policy, management and economic studies of science, technology and innovation
4
Journal of marketing management : MM
3
International journal of innovation management
2
R & D management
2
Arts marketing : an international journal ; AM
1
Contemporary thoughts on corporate branding and corporate identity management
1
Determinants of innovative behaviour : a firm's internal practices and its external environment
1
Entrepreneurship marketing : principles and practice of SME marketing
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European journal of marketing
1
European journal of marketing : EJM
1
Financial times management
1
Handbook of research on knowledge-intensive organizations
1
IEEE transactions on engineering management : EM
1
Innovation of strategic reflexivity
1
Innovation: organization & management : IOM
1
International journal of emerging markets
1
International journal of entrepreneurship and innovation management
1
International journal of production research
1
Journal of business research : JBR
1
Journal of financial services marketing : JFSM
1
Journal of general management
1
Journal of management inquiry
1
Journal of small business and entrepreneurship : JSBE
1
Journal of targeting, measurement and analysis for marketing
1
Marketing intelligence & planning
1
Marketing theory
1
New technology-based firms in the new millennium ; Vol. 10
1
Strategic change
1
Strategic change : SC ; briefings in entrepreneurial finance
1
The Entrepreneurship-Innovation-Marketing Interface : proceedings of the Symposium, Karlsruhe
1
The international journal of business science & applied management : IJBSAM
1
The marketing : accounting interface
1
more ...
less ...
Source
All
ECONIS (ZBW)
OLC EcoSci
22
Other ZBW resources
16
RePEc
6
USB Cologne (EcoSocSci)
5
BASE
1
EconStor
1
more ...
less ...
Showing
1
-
10
of
51
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The power of myth in impeding service innovation : a perspective gained from analysis of service providers' narratives
Halliday, Sue Vaux
- In:
Journal of management inquiry
17
(
2008
)
1
,
pp. 44-55
Persistent link: https://www.econbiz.de/10003695886
Saved in:
2
Relationship marketing and networks in entrepreneurship
Halliday, Sue Vaux
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 230-253)
.
2011
Persistent link: https://www.econbiz.de/10008822524
Saved in:
3
Marketing/accounting synergy : a discussion of its potential and evidence in e-business planning
Phillips, Paul
;
Halliday, Sue Vaux
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 751-770
Persistent link: https://www.econbiz.de/10003768189
Saved in:
4
Brand identification : a theory-based construct for conceptualizing links between corporate branding, identity and communications
Halliday, Sue Vaux
;
Kuenzel, Sven
- In:
Contemporary thoughts on corporate branding and …
,
(pp. 91-114)
.
2008
Persistent link: https://www.econbiz.de/10003773427
Saved in:
5
The chain of effects from reputation and brand personality congruence to brand loyalty : the role of brand identification
Kuenzel, Sven
;
Halliday, Sue Vaux
- In:
Journal of targeting, measurement and analysis for marketing
18
(
2010
)
3/4
,
pp. 167-176
Persistent link: https://www.econbiz.de/10008840830
Saved in:
6
Enhancing performance : bringing trust, commitment and motivation together in organisations
Heavey, Colm
;
Halliday, Sue Vaux
;
Gilbert, David C.
; …
- In:
Journal of general management
36
(
2010/11
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009154901
Saved in:
7
User-generated content about brands : understanding its creators and consumers
Halliday, Sue Vaux
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 137-144
Persistent link: https://www.econbiz.de/10011417120
Saved in:
8
Marketing/accounting synergy : a discussion of its potential and evidence in e-business planning
Phillips, Paul
;
Halliday, Sue Vaux
- In:
The marketing : accounting interface
,
(pp. 91-109)
.
2016
Persistent link: https://www.econbiz.de/10011442575
Saved in:
9
Millennial cultural consumers : co-creating value through brand communities
Halliday, Sue Vaux
;
Astafyeva, Alexandra
- In:
Arts marketing : an international journal ; AM
4
(
2014
)
1/2
,
pp. 119-135
Persistent link: https://www.econbiz.de/10010431470
Saved in:
10
The trouble with brands : provocations and possibilities
Brennan, Ross
(
ed.
);
Halliday, Sue Vaux
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011447850
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->