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Kunst, Marken und Konsum : Künstler als Manager von Bildern
Schroeder, Jonathan E.
- In:
Oeconomenta : Wechselspiele zwischen Kunst und Wirtschaft
,
(pp. 71-80)
.
2007
Persistent link: https://www.econbiz.de/10003857192
Saved in:
2
Style and strategy : snapshot aesthetics in brand culture
Schroeder, Jonathan E.
- In:
Imagining organizations : performative imagery in …
,
(pp. 129-151)
.
2012
Persistent link: https://www.econbiz.de/10009313018
Saved in:
3
Aesthetics awry : the Painter of Light and the commodification of artistic values
Schroeder, Jonathan E.
- In:
Brands : interdisciplinary perspectives
,
(pp. 311-324)
.
2015
Persistent link: https://www.econbiz.de/10010478955
Saved in:
4
The cultural codes of branding
Schroeder, Jonathan E.
- In:
Marketing theory
9
(
2009
)
1
,
pp. 123-126
Persistent link: https://www.econbiz.de/10003826398
Saved in:
5
Reinscribing gender : social media, algorithms, bias
Schroeder, Jonathan E.
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
3/4
,
pp. 376-378
Persistent link: https://www.econbiz.de/10012515267
Saved in:
6
Corporate branding in perspective : a typology
Schroeder, Jonathan E.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1522-1529
Persistent link: https://www.econbiz.de/10011755160
Saved in:
7
Building an ethics of visual representation : contesting epistemic closure in marketing communication
Borgerson, Janet L.
;
Schroeder, Jonathan E.
- In:
Cutting-edge issues in business ethics : continental …
,
(pp. 87-108)
.
2008
Persistent link: https://www.econbiz.de/10003788978
Saved in:
8
Corporate communication, ethics, and operational identity : a case study of Benetton
Borgerson, Janet L.
;
Schroeder, Jonathan E.
;
Escudero …
- In:
Business ethics : a European review
18
(
2009
)
3
,
pp. 209-223
Persistent link: https://www.econbiz.de/10003864338
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9
Borderlines: skin, tattoos and consumer culture theory
Patterson, Maurice
;
Schroeder, Jonathan E.
- In:
Marketing theory
10
(
2010
)
3
,
pp. 253-267
Persistent link: https://www.econbiz.de/10008695976
Saved in:
10
Shaping the body and technology : discursive implications for the strategic communication of technological brands
Buchanan-Oliver, Margo
;
Cruz, Angela
;
Schroeder, Jonathan E.
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 635-652
Persistent link: https://www.econbiz.de/10003990985
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