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Corporate strategy and product...
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Bibliography series / American Marketing Association
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1
Product innovation in perspective
Rothberg, Robert R.
- In:
Corporate strategy and product innovation
,
(pp. 3-13)
.
1976
Persistent link: https://www.econbiz.de/10002713048
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2
The pursuit of growth : the challenges, opportunities, and dangers of managing and investing in today's economy
Funkhouser, G. R.
;
Rothberg, Robert R.
-
1987
Persistent link: https://www.econbiz.de/10000744298
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3
Das Dogma vom Wachstum : Gefahren und Chancen wirtschaftlicher Expansion
Funkhouser, Giles Ray
;
Rothberg, Robert R.
-
1989
Persistent link: https://www.econbiz.de/10000760230
Saved in:
4
Corporate strategy and product innovation
Rothberg, Robert R.
(
ed.
)
-
1976
Persistent link: https://www.econbiz.de/10000581819
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5
The dogma of growth : a re-examination
Funkhouser, G. Ray
;
Rothberg, Robert R.
- In:
Business horizons
28
(
1985
)
2
,
pp. 9-16
Persistent link: https://www.econbiz.de/10002184401
Saved in:
6
New product planning : management of marketing R&D interface; an annotated bibliography
Rothberg, Robert R.
;
Mellott, Douglas W.
-
1977
Persistent link: https://www.econbiz.de/10013395421
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