The role of inter-enterprise relationships in European pig meat, beef and cereals chains is analysed. Using survey data from 1,442 farmers, processors and retailers in six countries, the empirical relevance of several factors potentially influencing the choice of contract types and the...

The integration into global and local agri-food value chains requires farmers, food processors and grocery retailers to develop and maintain close and sustainable business relationships with buyers and suppliers. This title provides an overview of the relationship economics and management.

This book is the result of several years of research activity on the topic of how to better link farmers, processors and retailers with each other in order to ensure and improve the supply of food products which meet consumer needs and wants. The book is structured in three parts. Starting with...