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DeSarbo, Wayne
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Lenk, Peter J.
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ECONIS (ZBW)
RePEc
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OLC EcoSci
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BASE
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Other ZBW resources
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1
Hierarchical bayes conjoint analysis : recovery of partworth heterogeneity from reduced experimental designs
Lenk, Peter J.
;
DeSarbo, Wayne
;
Green, Paul E.
;
Young, …
-
2007
Persistent link: https://www.econbiz.de/10003541579
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2
CRISP: Customer Response-Based Iterative Segmentation Procedures for response modeling in direct marketing
DeSarbo, Wayne
;
Ramaswamy, Venkatram
-
1994
Persistent link: https://www.econbiz.de/10000886776
Saved in:
3
Über 1000 Fäden mit der Region verbunden : Unternehmen in regionaler Verantwortung
Lenk, Peter
- In:
Umweltwirtschaftsforum : uwf ; die …
15
(
2007
)
3
,
pp. 155-161
Persistent link: https://www.econbiz.de/10003539785
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4
Bayesian estimation of random utility models
Lenk, Peter J.
- In:
Handbook of choice modelling
,
(pp. 457-497)
.
2014
Persistent link: https://www.econbiz.de/10010424241
Saved in:
5
Evolutionary preference segmentation with panel survey data : an application to new products
Ramaswamy, Venkatram
-
2007
Persistent link: https://www.econbiz.de/10003538912
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6
Nonstationary conditional trend analysis : an application to scanner panel data
Tibrewala, Vikas
;
Lenk, Peter J.
;
Rao, Ambar G.
-
1992
Persistent link: https://www.econbiz.de/10000831913
Saved in:
7
Bayesian inference for issuer heterogeneity in credit ratings migration
Kadam, Ashay
;
Lenk, Peter J.
- In:
Journal of banking & finance
32
(
2008
)
10
,
pp. 2267-2274
Persistent link: https://www.econbiz.de/10003778726
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8
Behavioral complexity in leadership : the psychometric properties of a new instrument to measure behavioral repertoire
Lawrence, Katherine A.
;
Lenk, Peter J.
;
Quinn, Robert E.
- In:
The leadership quarterly : LQ ; an international …
20
(
2009
)
2
,
pp. 87-102
Persistent link: https://www.econbiz.de/10003839472
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9
Market share constraints and the loss function in choice-based conjoint analysis
Gilbride, Timothy J.
;
Lenk, Peter J.
;
Brazell, Jeff D.
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
6
,
pp. 995-1011
Persistent link: https://www.econbiz.de/10003791778
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10
Posterior predictive model checking : an application to multivariate normal heterogeneity
Gilbride, Timothy J.
;
Lenk, Peter J.
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 896-909
Persistent link: https://www.econbiz.de/10008666381
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