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Environmental sustainability is the future of business. To achieve sustainable development and gain a competitive advantage in the business world, companies must adapt new practices to 'go green.' While market leader China has implemented a 'New Infrastructure' plan to increase green growth,...
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This research aims to understand the influence of behavioural factors on investment decisions in the Pakistan Stock Exchange (PSX). This study gathered primary data using a survey-based questionnaire from 318 individual investors. The issue being investigated in this study is how behavioural...
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