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Internet provides an interesting contribution to the ever growing business information explosion, especially through PR releases, creating the risks of overwhelming the researcher using electronic search engines. A good screening procedure allows getting useable information by the search...
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We experimentally investigate the strategic interaction between a product expert and a consumer. The expert privately chooses a ranking methodology to rank two products with uncertain relative merits; the consumer decides whether to acquire the resulting ranking report to guide her product...
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men. Design/methodology/approach - The authors conduct a scenario experiment with final-year business students in which …
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