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Loan purchase and securitization by Freddie Mac, Fannie Mae and private-label commercial mortgage-backed securities (CMBS) grew rapidly during the 1990s and accounted for more than one-half of the net growth in multifamily debt over the decade. By facilitating the integration of the multifamily...
Persistent link: https://www.econbiz.de/10012778033
There are two main research traditions for analyzing market basket data that exist more or less independently from each other, namely exploratory and explanatory model types. Exploratory approaches are restricted to the task of discovering cross-category interrelationships and provide marketing...
Persistent link: https://www.econbiz.de/10003324213
When modeling the behavior of firms, marketers and micro-economists routinely confront complex problems of strategic interaction. In competitive environments, firms make strategic decisions that not only depend on the features of the market, but also on their beliefs regarding the reactions of...
Persistent link: https://www.econbiz.de/10008906032
This paper provides a critical review of the methods for estimating static discrete games and their relevance for quantitative marketing. We discuss the various modeling approaches, alternative assumptions, and relevant trade-offs involved in taking these empirical methods to data. We consider...
Persistent link: https://www.econbiz.de/10009239965
We propose a consistent utility-based framework to jointly explain a household's decisions on purchase incidence, brand choice and purchase quantity. The approach differs from other approaches, currently available in the literature, as it is able to take into account consumption dynamics. In the...
Persistent link: https://www.econbiz.de/10011327824
There is now a very large literature on dynamic models in marketing. In a narrow sense, dynamics can be understood as a mechanism whereby past product purchases affect a person's current evaluation of the utility he/she will obtain from buying a product. Most of the prior literature has focussed...
Persistent link: https://www.econbiz.de/10011547587
We re-analyze endogenous sample selection in the context of customer scoring, targeting, and influencing decisions. Scoring relies on ordered lists of probabilities that customers act in a way that contributes revenues, e.g. purchase something from the firm. Targeting identifies constrained sets...
Persistent link: https://www.econbiz.de/10013100294
Learning models extend the traditional discrete choice framework by postulating that consumers have incomplete information about product attributes, and that they learn about these attributes over time. In this survey we describe the literature on learning models that has developed over the past...
Persistent link: https://www.econbiz.de/10013092559
We study how summer internship application choices of MBA students at a major university are influenced by the application choices made by their fellow students. We develop a simultaneous model of each individual's choice as a function of other students' choices. Our model of interdependence in...
Persistent link: https://www.econbiz.de/10013158810
A common theme in the marketing literature is the acquisition and retention of customers as they trade-up from inexpensive, introductory offerings to those of higher quality. Standard models of choice, however, apply to narrowly defined categories for which assumptions of...
Persistent link: https://www.econbiz.de/10012725498