The objective of this study is to elaborate on the development of micro and small enterprises (MSEs) at the bottom of the economy, where most of them began as unbanked micro-ventures and may continue to be micro-enterprises even after being elevated to higher levels. This study contributes to...

Objective: The article aims to examine the strategic fit between two distinguishable types of entrepreneurial logic (effectuation and causation) and different types of innovation approaches (radical and innovative). Research Design & Methods: We employed a self-administered questionnaire-based...