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A welfare analysis of "junk" information and spam filters

Falkinger, Josef - 2008

This paper analyses the equilibrium effects of individual information filters. Information is modelled as advertisements which are distributed across a population of consumers with heterogeneous preferences. An advertisement that provides knowledge about a product with little or no utility for a...

Persistent link: https://www.econbiz.de/10010315500

Beef up your competitor: a model of advertising cooperation between internet search engines

Sapi, Geza; Suleymanova, Irina - 2009

superior firm enters the agreement only if it results in a large enough increase in demand for advertising space at the … share, the agreement is beneficial for the inferior firm, as the later firm's additional revenues from a higher advertising …

Persistent link: https://www.econbiz.de/10010271093

Comunicación comercial y boca-oído electrónico en sitios web corporativos: Un análisis desde la perspectiva del marketing de relaciones

Belanche Gracia, Daniel; Casaló Ariño, Luis V.; … - In: Investigaciones Europeas de Dirección y Economía de … 19 (2013) 1, pp. 31-41

Due to the continuous growing of information exchange in the Internet, commercial web sites have started to include online tools to allow consumer interaction in them. Thus, when visiting these commercial web sites, consumers may consider not only e-retailer information (marketing communication)...

Persistent link: https://www.econbiz.de/10011984974

The Determinants of the Global Digital Divide A Cross-Country Analysis of Computer and Internet Penetration

Chinn, Menzie D.; Fairlie, Robert W. - 2004

To identify the determinants of cross-country disparities in personal computer and Internet penetration, we examine a panel of 161 countries over the 1999-2001 period. Our candidate variables include economic variables (income per capita, years of schooling, illiteracy, trade openness),...

Persistent link: https://www.econbiz.de/10010369227

Multisided Markets & Platform Dominance

Alleman, James; Baranes, Edmond; Rappoport, Paul - 2019

, prices are zero - "free." On the other side of the market, Facebook's and Google's revenues are derived from advertising … market, monopoly pricing is well defined - as well as tests for predatory behavior; not so with multisided markets. Since the … markets for their potential for determining consumers' harm and welfare effects, as well as defining monopoly and predatory …

Persistent link: https://www.econbiz.de/10012113480

The Digital Divide

Piazolo, Daniel - In: CESifo Forum 02 (2001) 3, pp. 29-34

Persistent link: https://www.econbiz.de/10011695662

Electronic Commerce and Retail Channel Substitution

Janssen, Maarten C.W.; van der Noll, Rob - 2002

We analyze a market where firms compete in a conventional and an electronicretail channel. Consumers easily compare prices online, but some incur purchaseuncertainties on the online channel. We investigate the market shares of the two retailchannels and the prices that are charged. We find that...

Persistent link: https://www.econbiz.de/10010324893

Internet Retailing as a Marketing Strategy

Janssen, Maarten C.W.; van der Noll, Rob - 2005

We analyze the incentives for incumbent bricks-and-mortar firms and newentrants to start an online retail channel in a differentiated goods market. Tothis end we set up a two-stage model where firms first decide whether or notto build the infrastructure necessary to start an online retail...

Persistent link: https://www.econbiz.de/10010325366

The role of Internet in marketing activities aimed at Gen Y consumers, based on selected regions of Poland, Czech Republic and Slovakia

Barska, Anetta; Śnihur, Janusz - In: Economic and Environmental Studies (E&ES) 15 (2015) 2, pp. 189-209

Dynamic development of the Internet and electronic devices favours also its use in the marketing activity of enterprises what manifests itself in dynamic development of e-commerce or the use of the Internet for communication. Aim of this article is to evaluate the possibility of using Internet...

Persistent link: https://www.econbiz.de/10011849397

Cuestiones eticas problemáticas en la era de la informacion, internet y la world wide web

Montuschi, Luisa - 2005

Advances in computer technology present many opportunities as well as dangers to individuals, organizations and the society as a whole. Many social values are challenged by the technology and its application to the work and private life of many individuals. New ethical issues have arisen that...

Persistent link: https://www.econbiz.de/10010323349