This paper aims at establishing the existence of systematic differences in the nature of competitive strategies available to individual firms across industries. By means of qualitative content analysis, we extracted a matrix of 76 industries times 12 strategies reported as being characteristic...

Um von dem Wachstum des Logistikdienstleistungsmarktes zu profitieren, sich vom harten Preiswettkampf zu lösen und Kunden nachhaltig an sich zu binden, müssen insbesondere die Anbieter komplexer, kundenindividueller Kontraktlogistikleistungen ihre Fähigkeit steigern, neue Servicekonzepte...

In the German automobile industry the vertical integration, as an indicator of value added, is on average low. Beyond the argument of relative high labour costs for manufacturing, several specific reasons for the level of vertical integration, linked to the flexibility of business administration...

This research builds on the complementary corporate social responsibility (CSR) literatures in strategy and marketing to provide insight into the efficacy of CSR as a challenger's competitive weapon against a market leader. Through an investigation of a real world CSR initiative, we show that...

Which strategies generate value in e-commerce environments? In a step towards answering this question, this paper estimates the impacts of several competitive strategies on the values of the well-known Internet retailer Amazon.com and three of its early competitors, BarnesandNoble.com, CDNOW,...

This paper aims to describe how a commercially successful innovation occurs with the altering of the existing competitive structure in a market under environmental and competitive pressures. I study the history of the laundry detergent market in Japan and elucidate the manner in which Kao...

Für ein differenziertes Verständnis erfolgreicher Innovationsstrategien und -systeme ist es erforderlich, regional und sektoral spezifische Muster in den Blick zu nehmen. Zudem gilt es, den Innovationsbegriff nicht auf den Bereich der Produktinnovation zu verengen, sondern auch innovative...