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Die Signalwirkung des Vorankündigungsaufwandes und von Patentinformationen in kundenorientierten Produkt-Vorankündigungen
Ernst, Holger; Schnoor, Anje - 1999
Persistent link: https://www.econbiz.de/10011558754
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Empirical determinants of employee resistance against innovations
Zwick, Thomas - 2000
representative evidence on the impact of the economic environment on employee opposition against the implementation of an innovation … innovation is an increase in employee performance, the firm experiences higher resistance, while resistance is lower in firms … aiming at increasing the product range by the innovation. Profit and turn over expectations of the firm and the outside …
Persistent link: https://www.econbiz.de/10010297711
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Skill requirements for emerging technologies in Ireland
Whelan, Adele; McGuinness, Séamus; Staffa, Elisa; … - 2024
Persistent link: https://www.econbiz.de/10015067358
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The survival and growth of 'adolescent' high-tech firms in Germany and the UK, 1997-2003
Cowling, Marc; Fryges, Helmut; Licht, Georg; Murray, Gordon - 2007
Persistent link: https://www.econbiz.de/10010527506
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Suffizienzförderung in der Marketingkommunikation
Elsner, Nina - 2023
Aktuelle Forschungsstudien betrachten im Kontext von Suffizienz und Marketing aktuell vor allem den Einsatz in Unternehmen selbst und weniger die Wirkung von Marketingmaßnahmen auf die Konsumenten. So gibt es etwa erste Studien dazu warum und wie kommerzielles Marketing suffizienzfördernden...
Persistent link: https://www.econbiz.de/10014000470
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How Do Emerging Countries Influence the Advertising World of Tomorrow? An Analysis of Last Year's Cannes International Festival of Creativity
Runge, Henrike; Botzenhardt, Florian; Ferdinand, … - In: Markenbrand (2012) 1/2012, pp. 34-41
The Cannes Lions festival is one of the most important international indicators for professionals in the creative communications industry. Throughout the past few years there are a rising number of submissions and award winners coming from emerging and developing countries. This fact is...
Persistent link: https://www.econbiz.de/10010420968
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Technology sourcing by large incumbents through acquisition of small firms
Wagner, Marcus - 2008
Innovation activities in high technology industries provide considerable challenges for technology and innovation … innovation-related firm characteristics. The paper confirms a substitutive relationship between acquisitions and own research …
Persistent link: https://www.econbiz.de/10010263743
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Distance to frontier and appropriate business strategy
Coad, Alex - 2008
This paper is an empirical test of the hypothesis that the appropriateness of different business strategies is conditional on the firm's distance to the industry frontier. We use data on four 2-digit high-tech manufacturing industries in the US over the period 1972-1999, and apply...
Persistent link: https://www.econbiz.de/10010328409
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Deutschlands Innovationsfaktoren im internationalen Vergleich
Funk, Lothar; Plünnecke, Axel - In: IW-Trends - Vierteljahresschrift zur empirischen … 32 (2005) 3, pp. 63-76
Produziert eine Volkswirtschaft unter Nutzung modernster Produktionsmöglichkeiten bereits nahe an der technologischen Grenze, dann entscheiden radikale Innovationen in Hoch- und Spitzentechnologien über das Wirtschaftswachstum. Eine international vergleichende Analyse von 22 OECD-Staaten...
Persistent link: https://www.econbiz.de/10011633150
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The innovation patterns of firms in low and high technology manufacturing sectors in the new member states
Balcerowicz, Ewa; Pęczkowski, Marek; Wziątek-Kubiak, Anna - 2009
development of these countries. This paper aims to show the differences in innovation patterns among manufacturing firms operating … into account innovation inputs, cooperation among firms in R&D activities, the benefits of cooperation with business … partners, innovation outputs and international competitiveness. The sample consisted of 358 firms operating in both low and …
Persistent link: https://www.econbiz.de/10011430829