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The outcome of the economic performance of individuals is utilised in the form of consumption and consequent welfare. Despite this truism, there is relatively little information available on household consumption behaviour in Hungary stemming from investigations based on economic theory. The...
Persistent link: https://www.econbiz.de/10010494363
This paper shows how a firm can use non-targeted advertising to exploit consumers' desire for social status. A monopolist sells multiple varieties of a good to consumers who each care about what others believe about his wealth. Advertising allows consumers both to buy different varieties and to...
Persistent link: https://www.econbiz.de/10010325736
allows to relate an unordered categorical response variable, for example representing the choice of a brand, to a vector of … covariates such as the price of the brand or variables characterising the consumer. In its classical form, all covariates enter … rules and compare parametric and semiparametric approaches for a number of brand choice data sets. …
Persistent link: https://www.econbiz.de/10010266196
. Damit wird ihr eine zentrale Rolle als Vermittler von Werbewirkung zugesprochen. Allerdings wurde diese Vermittlerrolle … Kontrolle von langfristiger TV-Werbewirkung bei etablierten Konsumgütern. Bereits bestehende Wirkungshypothesen zur Rolle der …
Persistent link: https://www.econbiz.de/10010298433
This paper focuses on the predictive validity of the upper secondary grade point average (GPA), when used as selection …
Persistent link: https://www.econbiz.de/10010321150
of training they receive, which is often allocated on the basis of repeated selection. We analyze optimal selection … determinant for performance differentials within cohorts. We find that the optimal policy is pro-competitive at later selection … occur at early stages, where selection is either counter-competitive (i.e. individuals with low skill signals are selected …
Persistent link: https://www.econbiz.de/10010282330
Eine erste systematische, modellgestützte Untersuchung der ökologischen Steuerreform in Deutschland kommt zu moderaten bis positiven Effekten auf Wirtschaftswachstum, Beschäftigung, Energieverbrauch und CO2-Emissionen. Für die Analyse wurden zwei gesamtwirtschaftliche Modelle - ein...
Persistent link: https://www.econbiz.de/10010260765
This paper shows that consumers may buy more of a taxed good if it is sold by a two-sided platform firm. Two-sided platform industries serve distinct customer groups that are connected through interdependent demand, and include major businesses such as the media industry (newspapers/magazines...
Persistent link: https://www.econbiz.de/10010261397
Scandals in the food industry have caused uncertainty about quality and innocuousness of food for many consumers. Direct marketing of products by farmers may be an important way to strengthen consumers´ confidence. In this article, the buyer is focus of the analysis. In contrast to other...
Persistent link: https://www.econbiz.de/10015079261
a selection of papers addressing some of these relevant issues concerning the current challenges and opportunities for …
Persistent link: https://www.econbiz.de/10014323783