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Online gaming to find a new job: Examining job seekers' intention to use serious games as a self-assessment tool
Laumer, Sven; Eckhardt, Andreas; Weitzel, Tim - In: Zeitschrift für Personalforschung (ZfP) 26 (2012) 3, pp. 218-240
Serious games can be used as self-assessment tools in recruiting processes. We develop a model explaining jobseekers' intentions to use these applications, which help them to gain a realistic idea of the job at hand and allows them to submit their application only if the job truly fits their...
Persistent link: https://www.econbiz.de/10010332795
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Markencontrolling: Markenerfolg messbar machen
Kilian, Karsten; Müller, Michael - In: PraxisWISSEN Marketing 1 (2016) 01/2016, pp. 1-21
Die wertmäßige Gesamtwirkung einer Marke wird als Markenwert bezeichnet. Der Wert einer Marke dient dem Management zur … Markensteuerung sowie als Führungsund Informationsinstrument. Der Markenwert stellt die zentrale Kenngröße im Markencontrolling dar …
Persistent link: https://www.econbiz.de/10013270947
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A simple questionnaire can change everything: Are strategy choices in coordination games stable?
Berninghaus, Siegfried K.; Todorova, Lora; Vogt, Bodo - 2011
This paper presents results from an experiment designed to study the effect of self reporting risk preferences on strategy choices made in a subsequently played 2 X 2 coordination game. The main finding is that the act of answering a questionnaire about one's own risk preferences significantly...
Persistent link: https://www.econbiz.de/10010286484
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Investigating the relationship between brand experience, brand authenticity, brand equity, and customer satisfaction: Evidence from Vietnam
Tran, Van- Dat; Nguyen, Ngoc Truc Thao - In: Cogent Business & Management 9 (2022) 1, pp. 1-20
The purpose of this research is to investigate the relationship between brand experience, brand authenticity, brand equity, and how those factors effect on customer satisfaction. The measurement model and the conceptual model depicting hypothesized relationships were evaluated based on responses...
Persistent link: https://www.econbiz.de/10014505412
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The PASS panel survey after six waves
Trappmann, Mark; Beste, Jonas; Bethmann, Arne; Müller, … - In: Journal for Labour Market Research 46 (2013) 4, pp. 275-281
The aim of the Panel Study 'Labour Market and Social Security' (PASS) is to provide a database which allows analysing …. PASS is set up as a household panel study with a sample of approx. 10,000 households interviewed in each wave. In addition …
Persistent link: https://www.econbiz.de/10011650788
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Das Experteninterview als Datenerhebungsmethode in Prüfungsarbeiten
Wernitz, Frank - 2018
This paper examines the key elements of the expert interview as a method of data generation. First, its characteristics … are settled in order to classify this specific type of interview within the range of interview - techniques in general … flow of an expert interview including the different phases from prearrangement to data evaluation and especially the …
Persistent link: https://www.econbiz.de/10011984286
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Die Inhaltsanalyse nach Mayring als Auswertungsmethode für wissenschaftliche Interviews
Weber, Susanne Theresia; Wernitz, Frank - 2021
This paper examines the key elements of the quantitative content analysis developed by the scientist Philip Mayring as a method of data evaluation. First, the circular research process is presented to explain the application of this method for scientific interviews in student theses. The content...
Persistent link: https://www.econbiz.de/10012582736
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Die ZEW-Gründerstudie: Konzeption und Erhebung
Almus, Matthias; Prantl, Susanne; Brüderl, Josef; … - 2001
Die vorliegende Arbeit beschreibt die Konzeption und Erhebung der ZEW-Gründerstudie. Bei dieser im Jahre 1999 am ZEW durchgeführten telefonischen Unternehmensbefragung wurde auf Basis der ZEW-Gründungspanels Ost und West eine geschichtete Stichprobe von 12.000 Unternehmen gezogen. Für diese...
Persistent link: https://www.econbiz.de/10010300945
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Item non-response and imputation of annual labor income in panel surveys from a cross-national Perspective
Frick, Joachim R.; Grabka, Markus M. - 2007
Using data on annual individual labor income from three representative panel datasets (German SOEP, British BHPS …
Persistent link: https://www.econbiz.de/10010324248
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Item non-response and imputation of annual labor income in panel surveys from a cross-national perspective
Frick, Joachim R.; Grabka, Markus M. - 2007
Using data on annual individual labor income from three representative panel datasets (German SOEP, British BHPS …
Persistent link: https://www.econbiz.de/10010324270