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We analyze the strategic behavior of firms when demand is determined by a rule of thumb behavior of consumers. We assume consumer dynamics where individual consumers follow simple behavioral decision rules governed by imitation and habit as suggested in consumer research. On this basis, we...
Persistent link: https://www.econbiz.de/10010270001
In Mexico the National Institute of Statistic and Geography (INEGI) publishes a monthly indicator of business confidence (ICE) for various economic sectors using the Monthly Survey of Business Opinion (EMOE). In the present work reference is made only to the construction segment as it is one of...
Persistent link: https://www.econbiz.de/10014494453
The internet offers market researchers a broad variety of possibilities to gather information and insights. Online surveys and online observations are to commonly used research methods. In this article, both methods are being compared and their possible value proposition in terms of brand...
Persistent link: https://www.econbiz.de/10010352742
Persistent link: https://www.econbiz.de/10011279478
relevant marketing approaches, and the main consumer segments have been identified. This paper contains empirical research … findings on functional food consumption in Hungary. As a marketing manager or academic, you shall find valuable pieces of …
Persistent link: https://www.econbiz.de/10011279479
Machine learning (ML) is a novel method that has applications in asset pricing and that fits well within the problem of measurement in economics. Unlike econometrics, ML models are not designed for parameter estimation and inference, but similar to econometrics, they address, and may be better...
Persistent link: https://www.econbiz.de/10014332691
In this paper it is carried out a methodology based on Fuzzy Logic tech- niques for searching a solution which has been reached by consensus. This solution is related to labour reform and considers Trade Unions, Employers' Associations, and Government opinions. The proposed model belongs to the...
Persistent link: https://www.econbiz.de/10011307202
In this paper is carry out an analysis of affinities in the perception on how to leave the crisis behind. For that we have considered the opinion of experts belonging to the politics, the economy, the company and the banking in order to gather those opinions and to look for likeness and...
Persistent link: https://www.econbiz.de/10010290050
Die Bedeutung von Emotionen und Affekten bei ökonomischen Entscheidungen wird seit mehreren Jahren in der ökonomischen Literatur diskutiert (z. B. Rabin, 1998). Eine Erklärung der empirischen Evidenz in diesem Bereich, die über eine bloß phänomenologische Ebene hinausgeht, verlangt eine...
Persistent link: https://www.econbiz.de/10010296816
Persistent link: https://www.econbiz.de/10010300987