This thesis aims to add knowledge that contributes to answering the question of how digital transformation technologies can contribute to increasing customer value in logistics and supply chain management (L&SCM), and how manufacturing companies can mindfully use them. The output of the thesis...

Seit Mitte der 1990er Jahre wurde in der Energiewirtschaft der Liberalisierungsprozess gestartet und hat bis heute zu einer Zunahme des Wettbewerbs in der Branche geführt. Wurden vor Jahren die Abnehmer von den Unternehmen lediglich als "Zählernummer" wahrgenommen, so handelt es sich heute um...

Eine wichtige Aufgabe der risikoorientierten Kundenbewertung (oder synonym des wertorientierten Credit Managements) ist, Risiko- und Ertragsinformationen zum Kunden in einer aussagekräftigen Kennzahl zu bündeln. Mit der Zeitdauer des Risikos (ZDdR) diskutiert der Beitrag eine Lösung, die das...

The aim of this article is to contribute to the literature by identifying and analyzing possible combinations between critical knowledge management processes (absorptive capacity, knowledge transfer and knowledge application), which will result in the creation of superior customer value. The...

While 'identifying customer value' is the first principle of Lean thinking, the concept of customer value has largely remained unchanged in the Lean discourse - quality, cost and delivery. This research examines the problem of working from such an internal process point of view in today's highly...

The aim of the paper is to analyze how the dynamic capabilities of the wine industry actors, involved in searching for biodiversity, influence and are influenced by the dyadic buyer-supplier relationship. In particular, the study aims at analyzing how the organizational culture, the strategic...

The big-bike market has been experiencing steady growth, particularly over the last five years. This upward trend is projected to persist in the future as these products effectively cater to consumers' desires for convenience, image, and high performance. This study examines the critical factors...

This study examines customer value, trust, psychological ownership, satisfaction, and brand love among customers of shopping malls. This study employed a quantitative research design. An online questionnaire was used to elicited data from 484 Ghanaian shopping mall customers in Accra, using...

In order to use the limited resources of sales and marketing optimally, and to provide customers with the best services, effective customer segmentation is of prime importance. This thesis deals with methods for analysing and comparing the individual values of customers for SMEs (Small Medium...