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Tåg, Joacim - 2009

Media firms sometimes allow consumers to pay to remove advertisements from an advertisement-based product. We formally examine an ad-based monopolist's incentives to introduce this option. When deciding whether to introduce the option to pay, the monopolist compares the potential direct revenues...

Persistent link: https://www.econbiz.de/10010320416

Using Dynamic Programming Decomposition for Revenue Management with Opaque Products

Gönsch, Jochen; Steinhardt, Claudius - In: BuR - Business Research 6 (2013) 1, pp. 94-115

Opaque products enable service providers to hide specific characteristics of their service fulfillment from the customer until after purchase. Prominent examples include internet-based service providers selling airline tickets without defining details, such as departure time or operating...

Persistent link: https://www.econbiz.de/10010421382

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

Schmidt, Klaus M.; Spann, Martin; Zeithammer, Robert - 2012

seller competes with a traditional seller. Finally, we endogenize the market structure and let sellers choose their pricing … pricing. We discuss the implications of these results for the use of PWYW as a marketing strategy. …

Persistent link: https://www.econbiz.de/10010334092

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

Schmidt, Klaus M.; Spann, Martin; Zeithammer, Robert - 2012

Persistent link: https://www.econbiz.de/10010427640

Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

Schmidt, Klaus; Spann, Martin; Zeithammer, Robert - 2014

seller competes with a traditional seller. Finally, we endogenize the market structure and let sellers choose their pricing … PWYW pricing strategy. We discuss the implications of these results for the use of PWYW as a marketing strategy. …

Persistent link: https://www.econbiz.de/10010435768

Heuristic rules for the dynamic pricing problem

Melnikov, Oleg - In: Organizations and Markets in Emerging Economies 14 (2023) 2, pp. 436-457

This paper is devoted to the development of heuristics for the dynamic pricing problem. A discrete time model of … dynamic pricing on the fixed time horizon is proposed. It is applicable to products that satisfy two properties: 1) product … techniques. Optimal pricing policy is expressed as a function of time to expiration and inventory levels of unsold products. An …

Persistent link: https://www.econbiz.de/10015401692

On the value of booking data for upsell decision-making in revenue management

Rauhaus, Davina; Gönsch, Jochen; Steinhardt, Claudius - In: Flexible Services and Manufacturing Journal 37 (2024) 2, pp. 409-442

In passenger aviation and many other areas of transportation, it is common practice to offer customers who have booked a ticket for a lower compartment free seats in higher compartments at a discount before departure, a practice known as upselling. For example, economy class customers are...

Persistent link: https://www.econbiz.de/10015436626

Cruise tourism: A hedonic pricing approach

Espinet-Rius, Josep Maria; Fluvià-Font, Modest; … - In: European Journal of Management and Business Economics … 27 (2018) 1, pp. 101-122

Persistent link: https://www.econbiz.de/10011946148

Optimization of inventory holding cost due to price, weight, and volume of items

Gurtu, Amulya - In: Journal of Risk and Financial Management 14 (2021) 2, pp. 1-11

carrying cost, inventory policies (e.g., stocking levels), and pricing policies (e.g., quantity discounts) for retail …

Persistent link: https://www.econbiz.de/10012611622

Decision biases in revenue management revisited: Dynamic decision‐making under stationary and nonstationary demand

Cleophas, Catherine; Schüetze, Claudia - In: Decision Sciences 55 (2022) 2, pp. 159-175

State-of-the-art revenue management systems combine forecasting and optimization algorithms with human decision-making. However, only a few existing contributions consider the behavioral aspects of revenue management. To extend the related research, we examine the impact of nonstationary demand...

Persistent link: https://www.econbiz.de/10014519246