This paper shows how a firm can use non-targeted advertising to exploit consumers' desire for social status. A … goods signals. If concern for status is sufficiently high, then the firm will only place a single variety on the market. …

-material extrinsic incentive. The demand for awards relies on an individual's desire for distinction, and the supply of awards on the …

public. In line with the competitive altruism hypothesis, a biology-based explanation for status-seeking behavior, especially …

This study investigates experimentally whether people in retrospective are self-aware that they engage in status … self-awareness about status-seeking behavior that is robust to increased belief compensation. We also found that subjects … expected others to be as status-seeking as they are themselves or even less. …

of them can also be used to display social status and to affect the position of an individual in society. This paper … addresses the question under which circum-stances status-seeking behaviour may lead to permanent economic growth in a simple … model. The protestant ethic is interpreted as a special case of status-seeking behaviour. It is shown that societies …

young people and from altering the typical market mechanism of intergenerational transfer of human capital and social status …

We consider a dynamic macroeconomic model with households that regard relative affluence as social status. The measure …