Physical inactivity is now a significant driver of health and social inequalities among socioeconomically disadvantaged communities and poses a major challenge to policymakers, worldwide. Although a vast amount of research has focused on designing and evaluating interventions to increase...

If an aim of a regulatory body is to act on behalf of the views of its citizenry, then it is important to understand what those views are. This paper, in collaboration with the OECD and the Scottish water industry, presents the results of an online (n= 500) and face-to-face laboratory (n= 100)...

If it is the responsibility of a regulatory body to decide where to prioritise future investment, then it is important to understand the priorities of the citizenry it represents. This paper, in collaboration with the OECD and the Scottish water industry, presents the results of an online (n=...

Social distancing during the COVID-19 pandemic will save lives. We tested communication strategies to promote social distancing via an online experiment (N = 500) commissioned by Ireland's Department of Health. A control group saw a current informational poster. Two treatment groups saw similar...

Self-isolation is a vital element of efforts to contain COVID-19. We report an online experiment with a nationally representative sample (N=500) that tested behaviourally informed decision aids to support self-isolation. The experiment had three stages that tested interventions designed to help...

Contact-tracing mobile phone apps have the potential to play a role in controlling the spread of COVID-19, but their success hinges on widespread uptake by the public. We report a study that behaviourally pre-tested COVID Tracker, Ireland's contact-tracing app, prior to its launch with a large...

How do people perceive and integrate multiple contextual risk factors for COVID-19 infection? We elicited risk perceptions from a nationally representative sample of the public (N = 800) using three psychologically-distinct tasks. Responses were compared to a sample of medical experts who...

The unique characteristics of Brian O'Driscoll's international rugby career provide a rare opportunity to obtain a measure of the impact of an individual player on the outcome of a team game. Generally, small samples and selection bias make such estimates unreliable. O'Driscoll, however, was an...

We critically examine and empirically test the hypothesis that the strong socioeconomic gradients characterising attendance at arts events result from similar gradients in preferences for the arts, in line with existing theories of demand for the arts derived from orthodox consumer theory. To...

We hypothesise and confirm a previously unnoticed pattern within pre-existing data on the endowment effect, collected via seven experiments employing the original design. Subjects with low valuations in binary choice relative to other subjects set a proportionally higher willingness to accept....