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„Sie werden eh einen Weg finden, um es zu umgehen“ – Ein führender Automobilhersteller kämpft mit Datensicherheit in der Neuproduktentwicklung
Weber, Ramona; Gernreich, Chris C.; Wolf, Verena - In: HMD Praxis der Wirtschaftsinformatik 59 (2021) 4, pp. 1101-1116
Während sich Unternehmen die Möglichkeiten der vernetzten Informations- und Kommunikationstechnologie für die gemeinsame Entwicklung neuer Produkte zunutze machen, stellen sich gleichzeitig Fragen nach dem Schutz von vertraulichen Informationen und Wissen. Um ihre ungewollte Verbreitung zu...
Persistent link: https://www.econbiz.de/10014502023
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Strategy for cultural inclusion in new product development processes: A New Zealand study
Mathrani, Sanjay; Ibrahim, Sara Diaa Eldin - In: Journal of Open Innovation: Technology, Market, and … 8 (2022) 4, pp. 1-15
participating companies with a culture for open innovation to ensure they are following a process approach that can help include … leaders. A cultural inclusion model is developed based on the study findings to include an open innovation culture that can …
Persistent link: https://www.econbiz.de/10014329717
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Virtual Reality als Instrument zur Gewinnung von Nutzerfeedback zu Technologieszenarien am Beispiel urbaner Mobilität
Ruess, Patrick; Wingartz, Nathalie - In: HMD Praxis der Wirtschaftsinformatik 57 (2020) 2, pp. 230-243
In diesem Artikel wird eine Methode zur Gewinnung von Nutzerfeedback beschrieben, die eine Virtual-Reality-Applikation (VR) als Informationsträger für die Vermittlung der Befragungsinhalte einsetzt. Die Methode wurde im Rahmen des Forschungsprojekts „2049: Zeitreise Mobilität“ des...
Persistent link: https://www.econbiz.de/10014503649
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Information sharing in a new product development project: The role of core actors
Brøde Jepsen, Lisbeth - 2013
The success of NPD projects of high-cost, engineering-intensive, and customized development products is largely dependent on information sharing with actors from customers regarding their specific requirements (Von Hippel, 1986). But information sharing is also necessary among actors from...
Persistent link: https://www.econbiz.de/10010321687
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Estimating new product success with the use of intelligent systems
Relich, Marcin; Bzdyra, Krzysztof - In: Foundations of Management 6 (2014) 2, pp. 7-20
The paper presents identifying success factors in new product development and selecting new product portfolio. The critical success factors are identified on the basis of an enterprise system, including the fields of project management, marketing and customer's comments concerning the previous...
Persistent link: https://www.econbiz.de/10011923101
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NPD-Process and Planning in Japanese engineering companies: Findings from an interview research
Herstatt, Cornelius; Stockstrom, Christoph; Nagahira, Akio - 2005
In this paper we report on the results of an interview research about new product development (NPD) processes and planning in 15 Japanese mechanical and electrical engineering companies. We asked the companies to describe one successful and one less successful project. All in all, we collected...
Persistent link: https://www.econbiz.de/10010308090
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A new funnel framework to support innovation management in SMEs
Biazzo, Stefano; Garengo, Patrizia; Bernardi, Giovanni - In: The International Journal of Management Science and … (2013) 8-(Apr-Jun), pp. 78-96
The effective management of an innovation process is widely recognized as an important pre-requisite for organisations … and improvement of innovation management processes in SMEs. A framework, inspired by the funnel of innovation, is designed …
Persistent link: https://www.econbiz.de/10010368701
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The impact of market orientation on new product performance through product launch quality: A resource-based view
Fakhreddin, Farbod; Foroudi, Pantea - In: Cogent Business & Management 9 (2022) 1, pp. 1-22
Grounded on the resource-based view, this study aims to examine the mediating role of product launch quality as a deployment mechanism in the association between market orientation and new product performance. Conducting an on-site survey of Iranian manufacturing industries, this study applies...
Persistent link: https://www.econbiz.de/10014505798
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The innovation process: an introduction to process models
Verworn, Birgit; Herstatt, Cornelius - 2002
In research as well as in practice, process models are an expatiated element of innovation management. They fulfill … design of innovation process models. For this purpose, a brief retrospection of the emergence and advancement of process …
Persistent link: https://www.econbiz.de/10010308073
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Approaches to the "fuzzy front end" of innovation
Verworn, Birgit; Herstatt, Cornelius - 1999
, and managers often indicate the front end as being one of the greatest weaknesses in product innovation. Therefore, it is … surprising that only little research has treated the so called fuzzy front end of innovation. In this paper we discuss if process … innovation process is briefly summarized and findings applied to the fuzzy front end. Due to high uncertainties with a wide range …
Persistent link: https://www.econbiz.de/10010308087