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The drive to measure service quality has become a major focus in many organizations, as the links between service quality and business performance have become more clear. Similarly, the development of SERVQUAL, an instrument for the measurement of service quality, has spurred much research in...
Persistent link: https://www.econbiz.de/10012218407
One of the most perturbing facts about deviant consumer behaviour is that the vast majority of fraudulent acts are committed by young people. Researchers are of the opinion that deviant consumer behaviour is essentially a question of attitudes. The study described in this article parallels one...
Persistent link: https://www.econbiz.de/10012218045