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Persistent link: https://www.econbiz.de/10011696962
As a dynamic way to raise funds for professional and private projects in recent years, crowdfunding has made tremendous … perspectives. We therefore approach the marketing mix adaptability of online crowdfunding platforms and its impact on campaign …, we performed an in-depth analysis of the 4E marketing mix benefits on crowdfunding, highlighting best practice approaches …
Persistent link: https://www.econbiz.de/10012611606
This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is … becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers … book explains how crowdfunding campaigns have to be fully integrated with strategic marketing plans and require a solid …
Persistent link: https://www.econbiz.de/10014458229
reversal of this effect when people evaluate multiple donation requests at once has important implications for fundraising … crowdfunding platform. When browsing projects on GoFundMe, people see multiple projects displayed at once, placing them in a joint …
Persistent link: https://www.econbiz.de/10014476267
Der kulturelle Sektor kann sich der demographischen Entwicklung nicht entziehen. Die Alterung der Gesellschaft, die schrumpfende Bevölkerungszahl sowie die externe und interne Migration werden Kulturinstitutionen vor erhebliche Herausforderungen stellen. Notwendig ist eine differenzierte...
Persistent link: https://www.econbiz.de/10010262973
The article analyzes the problems of socio-cultural sphere in the new economy, as well as the impact of socio-cultural sphere on the brand of St.Petersburg, paper also discusses possibility of evaluation of changes in brand strength due to socio-cultural impact. The proposed method of estimation...
Persistent link: https://www.econbiz.de/10011400001
"Celem diagnozy było: - przeprowadzenie badań dostarczających pełnej i rzetelnej wiedzy z zakresu potrzeb kulturalnych mieszkańców woj. podlaskiego; - wskazanie głównych barier uczestnictwa w kulturze wysokiej; - ilościowo-jakościowe określenie wizerunku instytucji kulturalnych, w tym...
Persistent link: https://www.econbiz.de/10010317282
Cancellation of the events offered by cultural institutions was caused by the restrictions introduced by the government and, at a critical moment, a national lockdown. The COVID-19 pandemic forced cultural institutions to adapt to the new reality. The aim of this article was to present the...
Persistent link: https://www.econbiz.de/10012611738
implemented digital content to build communities through live and serialized content, partnerships, fundraising, increased …
Persistent link: https://www.econbiz.de/10012612285
Following the completion of the process of decentralisation of public administration in Poland in 2003, a number of tasks implemented previously by the state authorities were transferred to the local level. One of the most significant changes to the financing and management methods of the local...
Persistent link: https://www.econbiz.de/10013466224