games, focus groups with parents and children, a survey with parents, and behavioural experiments on advergames and in … parents play an important role in mediating their children’s online behaviour, parents are often not fully aware of the risks … children are exposed to increasingly sophisticated marketing techniques online which are often outside the purview of existing …

of Race or Ethnic origin, Age, Disability, Religion or belief and Sexual Orientation) and it has been drafted as part of …