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Mintu-Wimsatt, Alma; Graham, John L. - In: Journal of the Academy of Marketing Science 32 (2004) 3, pp. 345-356

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Gilly, Mary C.; Graham, John L.; Finley Wolfinbarger, Mary - In: Journal of the Academy of Marketing Science 26 (1998) 2, pp. 83-100

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Dellande, Stephanie; Gilly, Mary C.; Graham, John L. - In: Journal of marketing 68 (2004) 3, pp. 78-91

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Graham, John L.; Lam, N.Mark - In: Harvard business review : HBR (2003), pp. 82-91

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Money, R.Bruce; Gilly, Mary C.; Graham, John L. - In: Journal of marketing 62 (1998) 4, pp. 76-87

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Graham, John L.; Mintu, Alma T.; Rodgers, Waymond - In: Management science : journal of the Institute for … 40 (1994) 1, pp. 72-95

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Neu, Joyce; Graham, John L. - In: Journal of business research : JBR 29 (1994) 2, pp. 131-144

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West, Joel; Graham, John L. - In: Management international review : mir ; journal of … 44 (2004) 3, pp. 239-260

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Graham, John L.; Requejo, William HernÁNdez - In: Organizational dynamics : a quarterly review of … 38 (2009) 2, pp. 167

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