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Markenstress. Ergebnisse einer explorativen Erhebung unter Jugendlichen.
Hammann, Peter; Palupski, Rainer; Bofinger, Kerstin - In: Marketing : ZFP ; journal of research and management 19 (1997) 3, pp. 177-184
Persistent link: https://www.econbiz.de/10006851236
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Virtual Reality und Marketing.
Palupski, Rainer - In: Marketing : ZFP ; journal of research and management 17 (1995) 4, pp. 264-272
Persistent link: https://www.econbiz.de/10006863176
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Co-Promotion
Palupski, Rainer - In: Marketing : ZFP ; journal of research and management 16 (1994) 4, pp. 257-264
Persistent link: https://www.econbiz.de/10006867637
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Facility Management
Hammann, Peter; Palupski, Rainer - In: Zeitschrift Führung + Organisation : ZfO 66 (1997) 5, pp. 290-295
Persistent link: https://www.econbiz.de/10006922501