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Issue 4 - Special Issue: Marketing to Children - Attitudes of Parents Toward Advertising to Children in the UK, Sweden and New Zealand

Young, Brian M.; Bruin, Anne de; Eagle, Lynne - In: Journal of marketing management : MM 19 (2003) 3-4, pp. 475-490

Persistent link: https://www.econbiz.de/10006968788

Insights into interpreting integrated marketing communications: A two-nation qualitative comparison

Eagle, Lynne; Kitchen, Philip J.; Bulmer, Sandy - In: European journal of marketing : EJM 41 (2007) 7-8, pp. 956

Persistent link: https://www.econbiz.de/10007763284

Bounded opportunity : a knowledge-based approach to opportunity recognition and development

Bruin, Anne M. de; Ferrante, Francesco M. - In: Entrepreneurship research journal : ERJ 1 (2011) 4, pp. 1-21

This article is premised on the underlying notion that knowledge is crucial to the opportunity recognition and development process. Springboarding from the insights of Atkinson and Stiglitz (1969) on the localized nature of knowledge accumulation, we define a feasible solution space and examine...

Persistent link: https://www.econbiz.de/10009959329

Book Reviews - Department of Foreign Affairs and Trade - Asia's Financial Markets: Capitalising on reform

Bruin, Anne de - In: Asian Pacific economic literature : APEL 14 (2000) 2, pp. 32

Persistent link: https://www.econbiz.de/10007500466

Multi-level entrepreneurship in the creative industries : New Zealand's screen production industry

Bruin, Anne de - In: The international journal of entrepreneurship and innovation 6 (2005) 3, pp. 143-150

Persistent link: https://www.econbiz.de/10006014374

Introduction to the Special Issue: Towards Building Cumulative Knowledge on Women's Entrepreneurship

de Bruin, Anne; Brush, Candida G.; Welter, Friederike - In: Entrepreneurship, theory and practice : ET & P 30 (2006) 5, pp. 585-594

Persistent link: https://www.econbiz.de/10007280866

Book review: Amanda Brickman Elam, Gender and entrepreneurship: A multilevel theory and analysis. Cheltenham, UK and Northampton, US: Edward Elgar 2008. 136 pp. ISBN 978 1 84720 82...

de Bruin, Anne - In: International small business journal 28 (2010) 1, pp. 114-116

Persistent link: https://www.econbiz.de/10008374034

Book Review: Andrea E. Smith-Hunter Women Entrepreneurs Across Racial Lines: Issues of Human Capital, Financial Capital and Network Structures, Cheltenham and Northampton, MA: Edwa...

de Bruin, Anne - In: International small business journal 25 (2007) 5, pp. 566-567

Persistent link: https://www.econbiz.de/10007869889

A gender-aware framework for women's entrepreneurship

Brush, Candida G.; De Bruin, Anne; Welter, Friederike - In: International journal of gender and entrepreneurship 1 (2009) 1, pp. 8-24

Persistent link: https://www.econbiz.de/10009890190

The search for equity capital? : implications for women entrepreneurs

De Bruin, Anne; Flint-Hartle, Susan - In: International journal of entrepreneurship and small business 4 (2007) 5, pp. 620-635

Persistent link: https://www.econbiz.de/10009867698