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Kornelis, Marcel
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Dekimpe, Marnik G.
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Leeflang, Peter S.H.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Risk analysis : an international journal
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OLC EcoSci
ECONIS (ZBW)
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Consumer Selection of Food-Safety Information Sources
Kornelis, Marcel
;
dejonge, Janneke
;
Frewer, Lynn
; …
- In:
Risk analysis : an international journal
27
(
2007
)
2
,
pp. 327-336
Persistent link: https://www.econbiz.de/10007735638
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2
Does competitive entry structurally change key marketing metrics?
Kornelis, Marcel
;
Dekimpe, Marnik G.
;
Leeflang, Peter S.H.
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
3
,
pp. 173-182
Persistent link: https://www.econbiz.de/10008092936
Saved in:
3
Does competitive entry structurally change key marketing metrics?
Kornelis, Marcel
;
Dekimpe, Marnik G.
;
Leeflang, Peter S.H.
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
3
,
pp. 173-183
Persistent link: https://www.econbiz.de/10008899527
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