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Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
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"Customer Touchpoint Management" : eine Diskussion
Belz, Christian
;
Schögel, Marcus
;
Rutschmann, Marc
; …
- In:
Marketing Review St. Gallen : die neue …
27
(
2010
)
2
,
pp. 4-7
Persistent link: https://www.econbiz.de/10009854038
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