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Konsumentenverhalten
43
Spanien
30
USA
14
Welt
7
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6
Markenpolitik
6
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5
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4
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65
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14
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Aixala, Jose
1
Alonso, Abel Duarte
1
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1
Argimón, Isabel
1
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1
Baghi, Ilaria
1
Bahng, Youngjin
1
Banerjee, Asok Kumar
1
Bauer, Florian Andreas
1
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1
Bernard, John C.
1
Botella, Marta
1
Bressan, Alessandro
1
Cabal García, Elena
1
Calafat Marzal, Consuelo
1
Carroll, Kate
1
Carroll, Kathryn A.
1
Cerdan, Angel Luis Meroño
1
Choo, Ho Jung
1
Chreim, Samia
1
Codeluppi, Vanni
1
Coe, Julie
1
Datta, Saroj Kumar
1
Deshpande, Sameer
1
Deu, Esteve
1
Díaz-Fuentes, Daniel
1
Evashkevich, Terry Ross
1
Fandos-Roig, Juan Carlos
1
Fernández Méndez, Carlos
1
Forgas-Coll, Santiago
1
Gabrielli, Veronica
1
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1
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1
Gimmon, Eli
1
Giroux, Marilyn
1
González, Clara I.
1
Grotts, Allie S.
1
Guijarro, Francisco
1
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1
Hashemi, Novin
1
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1
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1
Centro de Estudios sobre la Despoblación y Desarrollo de Áreas Rurales, Zaragoza
1
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1
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1
Fundación de las Cajas de Ahorros Confederadas para la Investigación Económica y Social
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1
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1
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1
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1
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Journal of fashion marketing and management
9
International journal of pharmaceutical and healthcare marketing : IJPHM
3
Investigaciones de historia económica
3
Management research : the journal of the Iberoamerican Academy of Management
3
Service business
3
EuroMed journal of business
2
International journal of business and globalisation : IJBG
2
International journal of electronic customer relationship management : IJECRM
2
Revista de economía mundial : REM ; revista de la Sociedad de Economía Mundial
2
SERIEs : Journal of the Spanish Economic Association
2
Estudios de economía aplicada : revista promovida por Asepelt, Asociación de Economía Aplicada
1
Folia oeconomica Stetinensia : FOS
1
History of economic thought and policy
1
International journal of commerce and management
1
International journal of economic issues : IJEI
1
International journal of entrepreneurship and small business
1
Journal of business & entrepreneurship : JBE
1
Journal of business economics and management
1
Journal of economic structures : JES; the official journal of the Pan-Pacific Association of Input-Output Studies (PAPAIOS)
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Journal of social entrepreneurship
1
Organizations and markets in emerging economies
1
Problems and perspectives in management : PPM
1
Revista de análisis económico
1
Theoretical and applied economics : GAER review
1
Tourism planning & development
1
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OLC EcoSci
ECONIS (ZBW)
126,812
Other ZBW resources
3,647
RePEc
2,298
USB Cologne (EcoSocSci)
2,013
EconStor
1,316
BASE
186
ArchiDok
48
USB Cologne (business full texts)
12
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1
An exploration of seniors' relationships with prescription pharmaceutical brands : an application of "arranged marriage" metaphor framework
Deshpande, Sameer
;
Chreim, Samia
;
Bello, Roberto
; …
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
2
,
pp. 142-159
Persistent link: https://www.econbiz.de/10010160210
Saved in:
2
Journal of food products marketing
Binghamton, NY : Food Products Pr.
-
1.1992/93 -
Persistent link: https://www.econbiz.de/10008376273
Saved in:
3
Markenartikel
: das Magazin für Markenführung
Markenverband
-
Hamburg : New-Business-Verl
;
anfangs: Berlin : Merkur
;
…
-
1.1934 - 11.1944,3/4; 12.1950 - 58.1996; [59.]1997 - …
Persistent link: https://www.econbiz.de/10008380468
Saved in:
4
Integrating
brand
and marketing perspectives in M&A
Bauer, Florian Andreas
;
Matzler, Kurt
;
Wille, Claudia
- In:
Problems and perspectives in management : PPM
10
(
2012
)
4
,
pp. 57-70
Persistent link: https://www.econbiz.de/10010146941
Saved in:
5
Conceptualisation of branding : strategy based on the Indian pharma sector
Sanyal, Shamindra Nath
;
Datta, Saroj Kumar
;
Banerjee, …
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
2
,
pp. 175-198
Persistent link: https://www.econbiz.de/10010160208
Saved in:
6
The journal of
brand
management : an international journal
Basingstoke : Palgrave Macmillan
;
2002-2006,2: London : …
-
Nachgewiesen 10.2002 -
Persistent link: https://www.econbiz.de/10008932821
Saved in:
7
Spanish economic review : SER
Berlin [u.a.] : Springer
-
1.1999 - 11.2009
Persistent link: https://www.econbiz.de/10008376280
Saved in:
8
Información comercial española : ICE ; revista de economía
Spanien, Ministerio de Economía y Hacienda
;
Spanien, …
-
Madrid
-
33.1931 - [38.]1936 = Nr. 687-751[?]; 3.Epoca Nr. …
Persistent link: https://www.econbiz.de/10008274478
Saved in:
9
Estudios empresariales : revista cuatrimestral
San Sebastian : ESTE
-
1.1965 -
Persistent link: https://www.econbiz.de/10008275824
Saved in:
10
Revista española de economía
Madrid
-
1.1971 - 10.1980; 2.Epoca 1.1984 - 15.1998
Persistent link: https://www.econbiz.de/10008336048
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