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The Effects of Incidental Ad Exposure on Consumption‐Enhancing and Consumption‐Critical Processes
Sauerland, Martin
;
Felser, Georg
;
Krajewski, Jarek
- In:
Psychology & marketing
29
(
2012
)
10
,
pp. 782-791
Persistent link: https://www.econbiz.de/10010019247
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Wege aus der müden (Arbeits-)Gesellschaft: Erklärungsmodelle, Messansätze und Gegenmaßnahmen
Krajewski, Jarek
;
Mühlenbrock, Inga
;
Schnieder, Sebastian
- In:
Zeitschrift für Arbeitswissenschaft
65
(
2011
)
2
,
pp. 97-117
Persistent link: https://www.econbiz.de/10009166883
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