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Srivastava, Rajendra K.
26
Kim, Namwoon
21
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5
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3
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3
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3
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Journal of marketing
10
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4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of the Academy of Marketing Science
3
Industrial marketing management : the international journal for industrial and high-tech firms
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2
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OLC EcoSci
ECONIS (ZBW)
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Consumer decision-making in a multi-generational choice set context
Kim, Namwoon
;
Srivastava, Rajendra K.
;
Han, Jin K.
- In:
Journal of business research : JBR
53
(
2001
)
3
,
pp. 123-136
Persistent link: https://www.econbiz.de/10006725319
Saved in:
2
Determining the Going Market Value of a Business in an Emerging Information Technology Industry: The Case of the Cellular Communications Industry
Kim, Namwoon
;
Mahajan, Vijay
;
Srivastava, Rajendra K.
- In:
Technological forecasting & social change : an …
49
(
1995
)
3
,
pp. 257-280
Persistent link: https://www.econbiz.de/10007838867
Saved in:
3
Managing Intraorganizational Diffusion of Technological Innovations
Kim, Namwoon
;
Srivastava, Rajendra K.
- In:
Industrial marketing management : the international …
27
(
1998
)
3
,
pp. 229-246
Persistent link: https://www.econbiz.de/10006308078
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4
A simultaneous model for innovative product category sales diffusion and competitive dynamics
Kim, Namwoon
;
Bridges, Eileen
;
Srivastava, Rajendra K.
- In:
International journal of research in marketing : IJRM ; …
16
(
1999
)
2
,
pp. 95-112
Persistent link: https://www.econbiz.de/10006194007
Saved in:
5
A Dynamic IT Adoption Model for the SOHO Market: PC Generational Decisions with Technological Expectations
Kim, Namwoon
;
Han, Jin K.
;
Srivastava, Rajendra K.
- In:
Management science : journal of the Institute for …
48
(
2002
)
2
,
pp. 222-240
Persistent link: https://www.econbiz.de/10006087764
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6
Market Orientation and Organizational Performance: Is Innovation a Missing Link?
Han, Jin K.
;
Kim, Namwoon
;
Srivastava, Rajendra K.
- In:
Journal of marketing
62
(
1998
)
4
,
pp. 30-45
Persistent link: https://www.econbiz.de/10005973274
Saved in:
7
Modeling cross-price effects on inter-category dynamics: The case of three computing platforms
Kim, Namwoon
;
Srivastava, Rajendra K.
- In:
Omega : the international journal of management science
35
(
2007
)
3
,
pp. 290-301
Persistent link: https://www.econbiz.de/10007392146
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8
India's SSI sector and QRs removal : some alternatives
Srivastava, Rajendra K.
- In:
The Asian economic review : journal of the Indian …
44
(
2002
)
2
,
pp. 347-350
Persistent link: https://www.econbiz.de/10009900357
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9
India's SSI sector and QRs removal : some alternatives
Srivastava, Rajendra K.
- In:
The Asian economic review : journal of the Indian …
45
(
2003
)
2
,
pp. 350-353
Persistent link: https://www.econbiz.de/10009900408
Saved in:
10
Modeling Intercategory and Generational Dynamics for a Growing information Technology Industry
Kim, Namwoon
;
Chang, Dae Ryun
;
Shocker, Allan D.
- In:
Management science : journal of the Institute for …
46
(
2000
)
4
,
pp. 496-512
Persistent link: https://www.econbiz.de/10006094415
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