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The impact of sales failure on attributions made by "resource-challenged" and "resource-secure" salespeople
Mayo, Michael; Mallin, Michael L. - In: Journal of marketing theory and practice 18 (2010) 3, pp. 233-247
Persistent link: https://www.econbiz.de/10009884953
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'Collaring the Cheshire Cat': Studying Customers' Services Experience through Metaphor
Goodwin, Cathy; Grove, Stephen J.; Fisk, Raymond P. - In: The service industries journal 16 (1996) 4, pp. 421-442
Persistent link: https://www.econbiz.de/10007323069
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Moving the drama into the factory: The contribution of metaphors to services research
Goodwin, Cathy - In: European journal of marketing : EJM 30 (1996) 9, pp. 13-36
Persistent link: https://www.econbiz.de/10006102604
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Skating on Thin Ice: A Metaphorical Approach to Teaching Services Marketing
Fisk, Raymond P.; Grove, Stephen J.; Goodwin, Cathy - In: Journal of marketing education : JME (1994), pp. 101-113
Persistent link: https://www.econbiz.de/10006339973
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The Naturological View of the Corporation and Its Social Responsibility: An Extension of the Frederick Model of Corporation-Community Relationships
Hill, Ronald Paul; Cassill, Deby Lee - In: Business and society review : a quarterly forum on the … 109 (2004) 3, pp. 281-296
Persistent link: https://www.econbiz.de/10006609078
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THE TOTAL PACKAGE: THE EVOLUTION AND SECRET MEANINGS OF BOXES, BOTTLES, CANS, AND TUBES
Hine, Thomas; Hill, Ronald Paul - In: Journal of consumer affairs : official publication of … 30 (1996) 2, pp. 480-481
Persistent link: https://www.econbiz.de/10007322173
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Corporate Social Responsibility and Socially Responsible Investing: A Global Perspective
Hill, Ronald Paul; Ainscough, Thomas; Shank, Todd; … - In: Journal of business ethics : JOBE 70 (2007) 2, pp. 165-174
Persistent link: https://www.econbiz.de/10007396956
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ARTICLES - The Process of Becoming Homeless: An Investigation of Female-Headed Families Living in Poverty
Wasson, Renya Reed; Hill, Ronald Paul - In: Journal of consumer affairs : official publication of … 32 (1998) 2, pp. 320-342
Persistent link: https://www.econbiz.de/10007348362
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Review Essays - Challenges of Material Sufficiency: A Review of Surviving in a Material World: The Lived Experience of People in Poverty
Hill, Ronald Paul; Makela, Carole J. - In: Journal of consumer affairs : official publication of … 37 (2003) 1, pp. 186-190
Persistent link: https://www.econbiz.de/10006169515
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The Beauty Myth and Female Consumers: The Controversial Role of Advertising
Stephens, Debra; Hill, Ronald Paul; Hanson, Cynthia - In: Journal of consumer affairs : official publication of … 28 (1994) 1, pp. 137-153
Persistent link: https://www.econbiz.de/10006218303