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Industrial marketing management : the international journal for industrial and high-tech firms
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Intradepartmental Faculty Mentoring in Teaching Marketing
Tähtinen, Jaana
;
Mainela, Tuija
;
Nätti, Satu
; …
- In:
Journal of marketing education : JME
34
(
2012
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1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10009848769
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Network actors' participation in B2B SME branding
Mäläskä, Minna
;
Saraniemi, Saila
;
Tähtinen, Jaana
- In:
Industrial marketing management : the international …
40
(
2011
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7
,
pp. 1144-1153
Persistent link: https://www.econbiz.de/10009806438
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