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Consumer Response to Retailers' Use of Partially Comparative Pricing
Barone, Michael J.; Manning, Kenneth C.; Miniard, Paul W. - In: Journal of marketing 68 (2004) 3, pp. 37-47
Persistent link: https://www.econbiz.de/10005926088
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Grocery Price Setting and Quantity Surcharges
Sprott, David E.; Manning, Kenneth C.; Miyazaki, Anthony D. - In: Journal of marketing 67 (2003) 3, pp. 34-46
Persistent link: https://www.econbiz.de/10005933878
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Unit Prices on Retail Shelf Labels: An Assessment of Information Prominence
Miyazaki, Anthony D.; Sprott, David E.; Manning, Kenneth C. - In: Journal of retailing 76 (2000) 1, pp. 93-112
Persistent link: https://www.econbiz.de/10006624574
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Consumer Response to Quantity Surcharges: Implications for Retail Price Setters
Manning, Kenneth C.; Sprott, David E.; Miyazaki, Anthony D. - In: Journal of retailing 74 (1998) 3, pp. 373-400
Persistent link: https://www.econbiz.de/10006627896
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Development of a Theory of Retailer Response to Manufacturers' Everyday Low Cost Programs
Manning, Kenneth C.; Bearden, William O.; Rose, Randall L. - In: Journal of retailing 74 (1998) 1, pp. 107-138
Persistent link: https://www.econbiz.de/10006628937
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Consumer Response to Quantity Surcharges: Implications for Retail Price Setters
Manning, Kenneth C.; Sprott, David E.; Miyazaki, Anthony D. - In: Journal of retailing 19980, pp. 373-400
Persistent link: https://www.econbiz.de/10006640005
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"When Persuasion Goes Undetected: The Case of Comparative Advertising"
Rose, Randall L.; Miniard, Paul W.; Barone, Michael J.; … - In: Journal of marketing research : JMR 30 (1993) 3, pp. 315-330
Persistent link: https://www.econbiz.de/10006690588
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Unit price usage knowledge - Conceptualization and empirical assessment
Manning, Kenneth C.; Sprott, David E.; Miyazaki, Anthony D. - In: Journal of business research : JBR 56 (2003) 5, pp. 367-378
Persistent link: https://www.econbiz.de/10006721157
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Tracking the Effects of Comparative and Noncomparative Advertising with Relative and Nonrelative Measures-A Further Examination of the Framing Correspondence Hypothesis
Miniard, Paul W.; Rose, Randall L.; Manning, Kenneth C.; … - In: Journal of business research : JBR 41 (1998) 2, pp. 137-144
Persistent link: https://www.econbiz.de/10006734297
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Component versus Bundle Pricing: The Role of Selling Price Deviations from Price Expectations
Kaicker, Ajit; Bearden, William O.; Manning, Kenneth C. - In: Journal of business research : JBR 33 (1995) 3, pp. 231-240
Persistent link: https://www.econbiz.de/10006742225