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Sportmarketing
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Economou, Victoria Pekka
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International journal of business and globalisation : IJBG
2
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OLC EcoSci
ECONIS (ZBW)
21,092
USB Cologne (EcoSocSci)
397
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107
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Managing and modelling the combination of resources and global brands in international sporting events
Maltese, Lionel
;
Veran, Lucien
- In:
International journal of business and globalisation : IJBG
11
(
2013
)
1
,
pp. 19-44
Persistent link: https://www.econbiz.de/10010184620
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2
Internationalisation of sports teams brands : the consumers' perspective
Giroux, Marilyn
;
Pons, Frank
;
Richelieu, André
- In:
International journal of business and globalisation : IJBG
11
(
2013
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10010184621
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3
A model for measuring value for money in professional sports
Roşca, Vlad
- In:
Theoretical and applied economics : GAER review
20
(
2013
)
7
,
pp. 77-86
Persistent link: https://www.econbiz.de/10010185992
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4
International journal of sports marketing & sponsorship
London : International Marketing Reports
;
anfangs: …
-
1.1999 - 5.2003; 6.2004/05 -
Persistent link: https://www.econbiz.de/10010186713
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5
International journal of sport management and marketing : IJSMM
Olney, Bucks : Inderscience Enterprises
-
1.2005 -
Persistent link: https://www.econbiz.de/10008379976
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6
Sport marketing quarterly : for professionals in the business of marketing sport
Morgantown, W Va : Fitness Information Technology Inc
-
Nachgewiesen 2.1993 -
Persistent link: https://www.econbiz.de/10008932880
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7
Journal of sport management : the official journal of the North American Society of Sport Management
Champaign, Ill : Human Kinetics Publ
-
1.1987 -
Persistent link: https://www.econbiz.de/10008932885
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8
Revisiting the concept of competitive advantage : problems and fallacies arising from its conceptualization
Sigalas, Christos
;
Economou, Victoria Pekka
- In:
Journal of strategy and management
6
(
2013
)
1
,
pp. 61-80
Persistent link: https://www.econbiz.de/10010160081
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9
Leadership in Uganda, Barbados, Canada and the USA : exploratory perspectives
Lituchy, Terri R.
;
Ford, David
;
Punnett, Betty Jane
- In:
African journal of economic and management studies : AJEMS
4
(
2013
)
2
,
pp. 201-222
Persistent link: https://www.econbiz.de/10010185715
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