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Consumer trust in high-consequence decisions : a study of medical services
Terres, Mellina da Silva
;
Santos, Cristiane Pizzutti dos
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
2
,
pp. 120-141
Persistent link: https://www.econbiz.de/10010160211
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The role of affective biasing in commercializing new ideas
Adomdza, Gordon K.
;
Baron, Robert A.
- In:
Journal of small business and entrepreneurship : JSBE ; …
26
(
2013
)
1/3
,
pp. 201-217
Persistent link: https://www.econbiz.de/10010185016
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