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How do major European companies communicate their corporate identity across countries? - An empirical investigation of corporate internet communications
Davies, Iain A.; Ryals, Lynette J. - In: Journal of marketing management : MM 25 (2009) 9, pp. 909-926
Persistent link: https://www.econbiz.de/10008341114
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The Role of Social Capital in the Success of Fair Trade
Davies, Iain A.; Ryals, Lynette J. - In: Journal of business ethics : JOBE 96 (2010) 2, pp. 317-339
Persistent link: https://www.econbiz.de/10008637891
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Where's the strategic intent in key account relationships?
Ryals, Lynette J.; Davies, Iain A. - In: The journal of business & industrial marketing 28 (2013) 2, pp. 111-124
Persistent link: https://www.econbiz.de/10010071212
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Attitudes and behaviours of key account managers: Are they really any different to senior sales professionals?
Davies, Iain A.; Ryals, Lynette J. - In: Industrial marketing management : the international … 42 (2013) 6, pp. 919-931
Persistent link: https://www.econbiz.de/10010186378
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Holding up the mirror: The impact of strategic procurement practices on account management
Ryals, Lynette J.; Rogers, Beth - In: Business horizons 49 (2006) 1, pp. 41-50
Persistent link: https://www.econbiz.de/10006158226
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Measuring risk-adjusted customer lifetime value and its impact on relationship marketing strategies and shareholder value
Ryals, Lynette J.; Knox, Simon - In: European journal of marketing : EJM 39 (2005) 5, pp. 456-472
Persistent link: https://www.econbiz.de/10006077837
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Ethical Decision Making in Fair Trade Companies
Davies, Iain A.; Crane, Andrew - In: Journal of business ethics : JOBE 45 (2003) 1, pp. 79-92
Persistent link: https://www.econbiz.de/10006888810
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The changing role of sales: viewing sales as a strategic, cross-functional process
Storbacka, Kaj; Ryals, Lynette; Davies, Iain A.; … - In: European journal of marketing : EJM 43 (2009) 7-8, pp. 890-906
Persistent link: https://www.econbiz.de/10008326556
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Where now for fair trade?
Doherty, Bob; Davies, Iain A.; Tranchell, Sophi - In: Business history 55 (2013) 2, pp. 161-189
Persistent link: https://www.econbiz.de/10010082783
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The diffusion of e-commerce in UK SMEs
Wilson, Hugh; Daniel, Elizabeth; Davies, Iain A. - In: Journal of marketing management : MM 24 (2008) 5-6, pp. 489-516
Persistent link: https://www.econbiz.de/10008085540