Showing 1 - 10 of 23
The present research focuses on the differences that the tourists' belonging to two unlike cultural groups - i.e., low uncertainty avoidance individualists versus high uncertainty avoidance collectivists - imposes on the performance of the model explaining the generation of satisfaction and...
Persistent link: https://www.econbiz.de/10009958334
We introduce social capital accumulation into a neoclassical model, showing how it differs from physical and human capital accumulation. We take the view that social capital is crucial to the enjoyment of socially provided goods and that it is mainly accumulated by means of participation to...
Persistent link: https://www.econbiz.de/10010080116
In der Politik sind wie im Geschäftsleben oft riskante beziehungsweise gefährliche Entscheidungen zu treffen, bei denen die Ergebnisse nur schwer oder gar nicht prognostizierbar sind. Da Menschen in ihren Einstellungen gegenüber Risiken und Gefahren variieren, ist es vernünftig, dass in...
Persistent link: https://www.econbiz.de/10010097937
Mit den Daten des Sozio-oekonomischen Panels (SOEP) kann der statistische Zusammenhang zwischen der Neigung von Personen zu politischen Parteien sowie deren Einkommen und Vermögen untersucht werden. Dabei zeigt sich, dass Besserverdiener und Wohlhabende zur Union und zur FDP neigen, aber auch...
Persistent link: https://www.econbiz.de/10010185915
In this paper the importance of word of mouth for marketing management in the twenty-first century will be discussed. After a short introduction, there will be a focus on the demarcations and problems of traditional marketing. Then, in the third section, word of mouth (WOM) and word-of-mouth...
Persistent link: https://www.econbiz.de/10009958057
Doctoral dissertations provide a relevant contribution in a field. The general purpose of the dissertation research is to demonstrate research competence and to add something of value to the body of knowledge. This study provides an overview of marketing research in Spain through doctoral...
Persistent link: https://www.econbiz.de/10009958305
In recent years researchers have shown a growing interest in vertical interorganisational relations, above all in the Supply Chain. The absence of previous reviews of the literature on this topic, which would allow us to establish the key issues in Supply Chain Management, led us to analyse the...
Persistent link: https://www.econbiz.de/10009958306
The health service quality has been discussed in several organizations committed with the development of the programs and actions capable to attend the expectations of their patients. The aim of this work is to analyze the relationship among the variables quality, satisfaction, image, trust and...
Persistent link: https://www.econbiz.de/10009958318
This paper examines the impact of the quality of the financial website in the generation of trust that users of the Internet developed into the canal. With this purpose, we discuss the hypothesis that establishes a relationship between both constructs and that it will allow to verify if the...
Persistent link: https://www.econbiz.de/10009958324
This article analyzes various elements that influence customer buying behaviour of online supermarket. These elements are related to both website aesthetic aspects, as with the processes taking place at the time of purchase. From this analysis, we study the different groups of consumers with...
Persistent link: https://www.econbiz.de/10009958332